How a Smart Lock Screen Transformed the Cricket Fan's Experience

Let's face it, we've all been there. You're glued to a nail-biting IND vs SA World Cup final, the tension thick in the air. Every ball is a heart-stopper, every wicket a collective gasp. But then, you need to check an important message or take a call. You unlock your phone, handle the notification, and when you want to get back to the score... you have to play around your phone again, open the app, and wait for it to load. Those precious moments? Lost to the conventional Android lock screen.

This people, is the classic struggle of the cricket fan in the digital age. And at InMobi, we're changing this story with a simple yet amazing smart lock screen feature. Glance. 

Our intelligent Android lock screen goes beyond just security. It offers a personalized experience, displaying dynamic content that keeps you informed and engaged – even when your phone is locked. And that's exactly where the magic happens for cricket enthusiasts.

The Rise of Mobile Cricket Viewership in India 

The cricket frenzy in India is undeniable, but the way we experience the beautiful game is undergoing a significant shift.

 According to a Hindustan Times report, a whopping 73% of IPL viewers tune into the tournament digitally, highlighting a clear preference for mobile screens over traditional television. 

This trend isn't just about convenience; it reflects a younger, tech-savvy audience that craves information and engagement at their fingertips.

This mobile-first approach to cricket consumption perfectly aligns with the rise of smart lock screens. After all, these innovative interfaces are the first point of interaction with your Android lock screen, offering a glimpse into the world beyond without ever needing to unlock your phone and directly on your Android lock screen. Imagine—catching live scores, player updates, and even exclusive highlights all displayed on your smart lock screen. 

We made Glance to be your personal cricket companion, delivering live scores, player updates, and exclusive highlights directly to your Android lock screen.

From Static Screens to Smart Assistants: The Evolution of Android Lock Screens 

Remember when your Android lock screen was just a digital doormat? We do, and we knew cricket fans deserved better. That's why we pioneered the evolution of Android lock screen technology. While others were still experimenting with dynamic wallpapers in 2019, we were already envisioning something bigger.

In 2021, we launched Glance with a mission to transform your Android lock screen into an intelligent hub of personalized content. Today, our AI-powered technology curates real-time cricket updates, news, and entertainment, all personalized to your interests. When you choose Glance Android lock screen, you're not just getting a smart lock screen – you're getting a thoughtfully designed experience that anticipates your needs and keeps you connected to what matters most.

Fast forward to 2025, and Android lock screens are becoming even more sophisticated. This is the power of real-time features on smart lock screens, offering a glimpse into the ever-evolving world of personalised content.

Beyond Cricket: How Smart Lock Screens Enhance Your Daily Life 

While cricket holds a special place in our hearts (and our technology), we've designed Glance Smart Lock Screen to enhance every aspect of your digital life. We know that 84% of users check their phones within 15 minutes of waking up (vivo India survey), so we've created an experience that makes those moments count.

With Glance, you get:

• Stay Informed in a Flash:  Imagine waking up to national and international news headlines displayed on your smart lock screen. Catch the latest developments, from weather updates to breaking stories, all directly on your Android lock screen.
• Sports Fanatic? No Problem: Missed that last-minute goal or a thrilling boundary? Smart lock screens can keep you updated with sports scores, highlights, and even news about your favourite teams.
• Beyond the Headlines:  Your interests aren't limited to current affairs and sports. Smart lock screens can cater to your love for entertainment by showcasing upcoming movie content, suggesting new games to try, or even offering personalised shopping deals.
• A World of Personalisation:  The beauty of smart lock screens lies in their ability to adapt to you. By understanding your preferences, they can curate content that resonates with your interests. Whether it's showcasing fashion trends or displaying recipes based on your dietary choices, smart lock screens become a personalised portal to your digital world.

Our Smart Lock screen, powered by AI technology, works tirelessly behind the scenes (with your permission, of course!) to ensure that every glance at your phone is meaningful and relevant to you.

Ultimately Glance smart lock screen is more than just a pretty face on your phone. It is a gateway to a more informed, connected, and productive digital life. So, the next time you reach for your phone, take a moment to appreciate the power of this innovative technology, and the world of possibilities it unlocks – quite literally – at your fingertips.

Conclusion 

We believe that every moment counts, especially when it comes to cricket. That's why we've reimagined what your Android lock screen can do. No more missing crucial moments, no more unnecessary unlocking, no more barriers between you and the content you love.

Join the millions of users who've discovered the power of Glance. Because in a world where every second matters, shouldn't your Android lock screen do more than just lock?

Experience the future of mobile interaction. Experience Glance – where every glance tells a story.