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A Journey of Passion, Growth, and Impact

Life At Glance: with Shweta

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        2024 was one of those years that’s got more than a few years’ worth of
        events – a lore dump kinda year. And on the surface of this all, across
        millions of devices, Glance folk the world over were in the know of all
        this action and more, straight from the lock screen: on phones, and just
        recently, on TVs!
      </p>

      <div class="image-carousel animate-on-scroll">
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        To put that into perspective, 7.4 billion secs is 235 years, phew!
      </p>

      <p class="animate-on-scroll">
        <i>Billions and billions and billions</i> of impressions (or as we call
        them, <i>glances</i>) had engaged users tuning in every day, and made
        2024 a <b>YUUUGE</b> year for those who glance. Interests varied, and
        key categories of politics, entertainment and gaming had impressive
        engagement world over, keeping audiences local and international hooked
        through the year. Upskilling was the name of the game, with users
        getting their lewks on, eyeliner in one hand, and their best cosplay of
        Masterchef on, spatula in the other.
      </p>

      <p class="animate-on-scroll">
        As the world transitioned to the app-less ecosystem, the numbers rose
        like the stock graph of everybody’s biggest missed opportunity regret,
        Bitcoin. The high came during a specific spooky season, when the world
        was influxed with Halloween costumes that took the internet by storm.
        The weather forecast for all of October was glance storms: clocking in
        glances of 255 billion. In dolla dolla bills, that’s more than the net
        worth of the world’s second-largest billionaire!
      </p>

      <p class="animate-on-scroll">
        But who needs money when you have the richness of news, general info,
        entertainment, and trends amirite???
      </p>
      <h2 class="animate-on-scroll">Glance, Televised!</h2>
      <p class="animate-on-scroll">
        The lock screen revA.I.lution made it to wayyy bigger screens as the
        year winded to a close in December: Smart TVs! In partnership with
        Airtel, Glance had a new horizontal avatar, infusing life to idle
        screens. Now, instead of a screensaver, folks can continue to glance at
        news, sports updates, and entertainment from every category they can
        name.
      </p>

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        Hit pause, glance and glam up!
      </p>
      <h2 class="animate-on-scroll">City Supremacy Debate Finally Answered</h2>
      <p class="animate-on-scroll">
        The pursuit of finding out which city tops in vibes amongst the New
        Yorks and Mumbais and Tokyos of the world is never going to have a
        consensus, but one city reigned supreme and head and shoulders above the
        rest when it came to glancing at a daily average.
      </p>

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      <h2 class="animate-on-scroll">The World, Decoded, Glance by Glance</h2>
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        The categories saw super sporty excitement top the list, with 252
        billion glances. Crowd-favorite Entertainment category came in second at
        146 billion glances with Travel &amp; Lifestyle trailing at 3rd place
        with 99 billion glances.
      </p>

      <p class="animate-on-scroll">
        Politics had a glow up year especially in India, which glanced through
        the general elections at 215 billion glances and 5 billion interactions.
      </p>
      <h2 class="animate-on-scroll">Gamified Glances</h2>
      <p class="animate-on-scroll">
        Gaming on mobile devices is on the rise, just ask a certain somebody in
        Hyderabad, India, who raked up a collective 1400 hours gaming on Glance!
        Japan had the highest average game time at 23 mins, 31 secs for Wood
        Block Puzzle.
      </p>

      <p class="animate-on-scroll">Those are some prime GGEZ gaming stats!</p>
      <p class="animate-on-scroll">
        Check out how Chhota Bheem entered Indonesian horizons.
      </p>

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      <h2 class="animate-on-scroll">Flexing the Movie Muscle</h2>
      <p class="animate-on-scroll">
        2024 was a big year for the screen gazers, with a whole bunch of super
        smash hits, but one movie had the audience mesmerised at the edge of
        their screens, and it was a movie Glance was a digital partner for:
        Stree 2, with an overwhelming 2.5 billion glances.
        <b><i>Now that’s a big Stree-ak!</i></b>
      </p>
      <h2 class="animate-on-scroll">Sport Spotting</h2>
      <p class="animate-on-scroll">
        In a year that had the world tuning in to the Paris Olympics action and
        chess’ big come up with newly turned adult and grand master Gukesh
        Dommaraju winning the World Chess Championship, to absolutely nobody’s
        surprise, cricket still reigned supreme, with India’s big T20 World Cup
        win bolstering its position, with India’s top cricketer racking up 8.3
        billion glances.
      </p>
      <h2 class="animate-on-scroll">Regional Language Voices Grow Louder</h2>
      <p class="animate-on-scroll">
        The scales have tilted as southern regional languages like Tamil,
        Telugu, Kannada, and Marathi trumped the Hindi tongue in 2024, by 121
        billion glances to 71 billion. With a huge host of content available in
        various languages, the everyday average video watch time in India
        clocked up to 30 whole minutes.
      </p>
      <p class="animate-on-scroll">
        Indonesian language stories had 124 billion glances, to Japanese
        stories’ 2.4 billion.
      </p>
      <p class="animate-on-scroll">Glance is a certified polyglot!</p>
      <h2 class="animate-on-scroll">India Skills Up, Brick by Brick</h2>
      <p class="animate-on-scroll">
        Outside of staying read up on the news, Glance users in India got
        thrifty with skilling up in spaces like new recipes and make-up
        tutorials.
      </p>

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      <p class="animate-on-scroll">
        Indians also leveled up their financial know-how, with the most viral
        story being that of investment returns in Gold vs. Sensex. Talk about
        versatility.
      </p>
      <p class="animate-on-scroll">
        Check out how a small-town girl from Mandya became the person her city
        friends gathered around for news.
      </p>

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      <h2 class="animate-on-scroll">Glance’s Globe Trotting</h2>
      <p class="animate-on-scroll">
        Glance got a new U.S. stamp stamp on its visa, after Japan’s last year,
        with a launch in the star spangled banner’s land furthering the lock
        screen revolution to newer international markets.
      </p>
      <h2 class="animate-on-scroll">Stat-tue of Liberty, USA</h2>
      <p class="animate-on-scroll">
        This year saw key states swing the U.S. elections for president re-elect
        Donald Trump, with 312 electoral votes and 1.1 million glances. As the
        leading presidential candidates canvassed for top spot, politics as a
        category saw an upswing, with 38 million glances and 1.7 million
        interactions.
      </p>
      <p class="animate-on-scroll">
        As the states turned red on results day, there were a top few that
        turned
        <i>Glance red.</i>
      </p>

      <p class="animate-on-scroll">
        California was the reddest at 11.04 minutes of glancing every day,
        followed by Georgia at 10.17 and sweet North Carolina at 9.3.
      </p>

      <h2 class="animate-on-scroll">Japan Anim-ATE</h2>
      <p class="animate-on-scroll">
        Japan's capital, Tokyo, only came in second place this year, with new
        contenders entering the fray. Travel &amp; lifestyle stories
        kamehameha'd food &amp; health, although recipe video content had the
        most amount of viewership at 80,000 hours.
      </p>

      <div class="image-carousel animate-on-scroll">
        <div>
          <img src="https://web.glance-cdn.com/images/corp-website/blogs/glance-at-2024/roppongi.webp" alt="users">
        </div>
        <div>
          <img src="https://web.glance-cdn.com/images/corp-website/blogs/glance-at-2024/tokyo.webp" alt="glances">
        </div>
        <div>
          <img src="https://web.glance-cdn.com/images/corp-website/blogs/glance-at-2024/Nakano.webp" alt="interactions">
        </div>
      </div>
      <p class="animate-on-scroll">
        Check out how Toru Kosaka, a pharmacist, fell in love with his lock
        screen on the first glance.
      </p>
      <iframe class="animate-on-scroll" width="560" height="315" src="https://www.youtube.com/embed/Iwca1d1jW5o?si=u1QhBo58cqhlTmwA" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen=""></iframe>
      <h2 class="animate-on-scroll">Hello, 2 0 2 fA.I!</h2>
      <p class="animate-on-scroll">
        We’re just past our year-ender afters, and as we write down our
        resolutions for markets old, new, and emergent, we’re still gleeful
        about what 2024 had for us. The year saw our users -- all the way from
        the West Coast, to East Asia -- cementing Glance in culture as they made
        it a part of their everyday lives.
      </p>
      <p class="animate-on-scroll">
        2025 promises exciting new stuff, with some big news and updates you’d
        never guess and never see coming in the least (the section title
        <i>definitely</i> isn’t a hint :3).
      </p>
      <p class="animate-on-scroll">
        Strap yourselves for a joyride, don’t be strangers, and have a happy
        glancing 2025 y’all!
      </p>
    </div>
  </div>
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From the Olympics to the U.S. presidential elections, and from the Eras Tour to the great Indian general elections, there’s a lot that happened in 2024. Leading eyeballs to updates on these events was peak lock screen experience – on Glance.

Glance Wave Makes Global Landfall: 2024 Wrapped!

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How we improved our 1Weather Android app cold startup time by over 70% and slow cold start sessions by over 24%

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Tired of the boring static android lock screen? Discover the top 5 Android lock screen features in 2024! Find the perfect one to match your style and needs. 

Beyond Basics: Discovering the Best Android Lock Screen Feature of 2024

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A smart lock screens revolutionise news consumption. Learn 7 ways to stay informed effortlessly, from personalised feeds to breaking alerts, all at a glance.

7 Ways a Smart Lock Screen Keeps You Updated with the Latest News

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Know how AI can be used to enhance digital marketing. Also know how some companies have successfully integrated AI in marketing . 

The (R)evolution of AI in Digital Marketing

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Read the amazing story of Sunita, for whom, Glance on Samsung lock screen has opened a new portal of possibilities, and induced more happiness and peace

From Glance on Samsung Lock Screen to Love: A Special Educator's Heartwarming Journey

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This is how Glance is enticing users with amazing features! Glance news on lock screen is a content revolution unleashed by our team: Elections, sports, entertainment and more

Glance News On Lock Screen: A Peek Into Elections, Sports, Entertainment & More

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The Glance lock screen companion with over 235 million active users, is transforming the mobile experience with personalised content, and seamless integrations – all in a simple glance on lock screen. 

235 Million Glancers: Thank You for Making Us Your Android Lock Screen Companion

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Are you an avid cricket fan who doesn't want to miss a single moment of the Indian Premier League (IPL) action?

How To Check Live IPL Scores On Android Lock Screen: Glance Smart Lock Screen Is The Answer! 

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Navigate India’s 2024 election marathon with the Glance Smart Lock Screen. Get real-time news updates, polling booth information, and key issues delivered seamlessly to your Android lock screen. Stay informed, stay engaged with Glance.

Glance Smart Lock Screen: Your Assistant for the 2024 Elections

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Explore how the Glance lock screen, a mobile technology, delivers tailored content directly on your lock screen.

Glance Lock Screen Helped Firaz Stay Updated With His Favourite Band’s Concert

Blogs

Glance Wave Makes Global Landfall: 2024 Wrapped!