India Lock Screen Report 2021 presents the first ever deep dive into the newest platform that Indians consume content on. Released by Glance, this report looks at how Indians across the country consume lock screen and short video app content.

From changing content choices, shifting viewing patterns, and increased democratization of access to the latest content, today’s content consumer refuses to settle for less. This report details how a new generation of consumers are entertaining themselves while breaking traditional barriers as they connect with each other and the world.