using generative ai without realising it 

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Generative ai 

Did you know? You're likely using generative AI every day—from shopping to social media—without realizing how much it’s shaping your routine and decisions.

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 5 Ways You're Already Using Generative AI Without Realizing It
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Why You Should Care About the Importance of Generative AI?
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 </ol></div>Generative AI has quickly moved from a futuristic concept to something you likely interact with every day—sometimes without even noticing. While headlines often focus on cutting-edge uses in business or science, what’s truly remarkable is how seamlessly this technology has integrated into your daily routine. Whether you're typing a message, browsing your favorite social media app, or getting product suggestions online, generative AI is likely working behind the scenes.If you've ever thought, “I don’t use AI,” you might want to think again. In this blog, we’ll explore five ways&nbsp;you’re already using generative AI in your personal and professional life—and why understanding its role matters more than ever.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">5 Ways You're Already Using Generative AI Without Realizing It</h2><h2 style="text-align:justify;"><img alt="generative ai" src="https://glance-web.glance-cdn.com/hands_middle_eastern_businessman_using_laptop_with_ai_2_e8172b11a1.jpg">1. Smart Devices That Know What You Need</h2>If you own a smartphone, smart speaker, or use a voice assistant like Siri, Alexa, or Google Assistant, then you're already leveraging the power of generative AI. These tools do much more than respond to commands—they generate intelligent, context-aware responses based on your previous interactions. When you ask your phone to draft a message, summarize an email, or even set reminders, it’s generative AI at work.Features like predictive text, autocorrect, and smart replies in your messaging apps are quietly enhancing your communication. They learn your preferences, predict your responses, and offer suggestions, making everyday tasks faster and more intuitive.<h3 style="text-align:justify;">2. Social Media Feeds That Seem to Read Your Mind</h3>Ever noticed how your Instagram Reels, TikTok feed, or YouTube recommendations seem eerily accurate? That’s no coincidence. Generative AI curates what you see by analyzing your behavior—likes, comments, watch time, and even scrolling speed.These platforms use AI models to&nbsp;generate personalized content streams tailored specifically to your interests. Whether you're watching AI-generated music videos, engaging with filters, or getting automated video summaries, you're experiencing generative AI in action.In fact, about&nbsp;<a href="https://www.salesforce.com/news/stories/generative-ai-statistics/" target="_blank" rel="noopener noreferrer">38% of AI users</a> use&nbsp;generative AI tools “for fun,” and 34% for learning—often through apps and platforms you use every day.<h3 style="text-align:justify;">3. Shopping Experiences That Anticipate Your Choices</h3>When you’re browsing your favorite online store and see “Recommended for You” or get personalized discount alerts, that’s generative AI working to make your experience seamless.E-commerce platforms analyze your browsing patterns, search history, and past purchases to&nbsp;generate dynamic product recommendations. Chatbots help answer your queries, offer customer service, or even assist with returns—all without you interacting with a human. The Glance AI app, powered by Generative AI, also helps you shop smarter with its AI styling feature that lets you try outfits on a virtually generated avatar and get personalized recommendations tailored to your style preferences.It’s not just about convenience; it’s about intelligent interaction. This shift is one reason why around&nbsp;<a href="https://explodingtopics.com/blog/companies-using-ai" target="_blank" rel="noopener noreferrer">40% of organizations are actively deploying it</a> to improve marketing, sales, and customer engagement.<h3 style="text-align:justify;">4. AI Is Managing Your Money and Health Behind the Scenes</h3>You might not associate AI with your banking app or fitness tracker, but it’s already playing a significant role. Financial institutions use generative AI to detect fraud, provide credit scoring, and even offer real-time investment advice. These systems analyze thousands of data points to&nbsp;generate alerts or recommendations tailored to your financial behavior.In healthcare and wellness, wearable devices like smartwatches and fitness apps use generative AI to monitor health indicators, suggest workouts, and even detect potential health issues. Personalized fitness plans or sleep recommendations are created through AI-powered insights—offering you smarter, safer ways to manage your well-being.And if you're using any AI-generated reports or auto-summarized health data, you’re already benefiting from its practical applications.<h3 style="text-align:justify;">5. Home Automation That Learns and Adapts to You</h3>Your smart home gadgets aren’t just “smart” because they’re connected—they’re powered by generative AI that learns your habits. From thermostats that adjust based on your schedule to lights that dim according to your bedtime routine, these systems are generating customized behaviors to enhance comfort and energy efficiency.Even your home security is getting smarter. AI-enabled cameras can differentiate between your family and strangers,&nbsp;generating intelligent alerts only when it truly matters.This kind of passive yet intelligent automation shows the real&nbsp;importance of generative AI—its ability to personalize and improve our lives without demanding attention.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Does Generative AI Matter?</h2>It’s not just tech companies or AI enthusiasts who need to understand this shift. As a consumer—or even a professional—your engagement with generative AI is growing whether you actively seek it or not.<a href="https://www.stlouisfed.org/on-the-economy/2024/sep/rapid-adoption-generative-ai" target="_blank" rel="noopener noreferrer">According to recent data</a>,&nbsp;39% of Americans aged 18–64 are using generative AI, and nearly 11% use it daily. In the workplace, 75% of users leverage AI to improve productivity—often without formal tools. From summarizing reports to drafting emails, you’re likely applying generative AI in small but impactful ways.Leading all generations<a href="https://www.amplifai.com/blog/generative-ai-statistics#generative-ai-statistic-9" target="_blank" rel="noopener noreferrer"> 70% of Gen Z</a> have tried generative AI tools. In addition, 67% of customers predict gen AI will be integral to customer support. These stats speak volume for itself and how Gen AI is transforming how we live and work.&nbsp;&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Wrap Up</h2>Understanding the&nbsp;importance of generative AI isn’t just about staying updated—it’s about staying empowered. As technology becomes more embedded in our personal and professional ecosystems, recognizing where it exists allows you to be more intentional in how you use it.Whether it’s customizing your next playlist, summarizing a client report, or securing your home, generative AI is here—and it’s working for you, even when you don’t realize it.So next time your email drafts itself, or your thermostat adjusts automatically, pause and think: you’re not just witnessing innovation—you’re living it.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs Related to Generative AI</h2>How many people use generative AI every day?According to Adobe research, nearly 41% of people use generative AI daily, highlighting its growing presence in both personal and professional settings.How is generative AI used in everyday life?Generative AI is used daily in activities like drafting emails, social media recommendations, shopping assistance, and voice commands via personal assistants like Siri or Alexa.What is the most famous generative AI?ChatGPT is one of the most well-known generative AI tools, offering diverse capabilities from drafting text to answering queries, revolutionizing content generation.How generative AI can help?Generative AI can enhance productivity by automating repetitive tasks, personalizing recommendations, improving customer service, and even aiding in creative processes like design and writing. &nbsp;

From personalized shopping to smart search results, generative AI is already embedded in your daily digital life. Know how you're using gen AI unknowingly?



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Why Does Generative AI Matter?
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 </ol></div>Generative AI—a pretty technical term, right? But here’s the surprise: you’re likely using it every single day. Without even realizing it, you’ve become part of the Gen AI revolution. Whether you’re browsing your favorite social media feed, searching for answers online, or even having your emails summarized automatically,&nbsp;<a href="https://glance.com/blogs/glanceai/ai-trends/what-is-generative-ai-your-easy-to-understand-guide">generative AI</a> is quietly working behind the scenes to make your digital life smoother, more personalized, and far more engaging.&nbsp;How?&nbsp;In this blog, we will tell you how you're using Gen AI without even realizing in your every interaction with your mobile device.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">5 Ways You’re Using Gen AI without Realizing&nbsp;</h2><h3 style="text-align:justify;">1. Your Shopping and Streaming Feeds Are Powered by It</h3>Ever wondered how Netflix seems to know exactly what show you’ll binge next? Or how Amazon suggests that perfect product just when you were thinking about it?That’s generative AI in action. It’s constantly learning from what you browse, buy, and watch—and then curating content or product suggestions tailored just for you. You’re not searching anymore, you’re being served. That’s AI working behind the scenes, without you even clicking a button.<h3 style="text-align:justify;">2. That “Customer Support Executive” You Chatted With? Probably Not Human</h3>Next time you're on Zomato, Swiggy, IRCTC, or even your bank’s app getting quick help—pause for a second. Did the chatbot solve your issue instantly? That’s generative AI.These bots understand your queries (even in Hindi or other regional languages), reply like a human, and are available 24/7. You’re using AI-driven support daily, often thinking it’s a real person behind that chat box.<h3 style="text-align:justify;">3. Your Emails and Texts Are Writing Themselves</h3>When Gmail completes your sentence before you type it out—or WhatsApp suggests an auto-reply like “On my way!”—that’s not magic. That’s AI.It’s reading the context, predicting what you might want to say, and writing it for you. You’ve probably hit “send” on an AI-written sentence more times than you can count.<h3 style="text-align:justify;">4. Your Social Media Posts? A Little Help from AI There Too</h3>Remember that time your Instagram caption came out just right? Or your Reel got that perfect filter and vibe?That’s generative AI stepping in. It’s behind those beauty filters, auto-generated hashtags, auto-edited stories, and even the curated feed that feels&nbsp;so you. You’re not just scrolling content—you’re part of an AI-powered creative flow.<h3 style="text-align:justify;">5. Your Day is More Organized—Thanks to AI</h3>From Google Assistant setting your alarms, to Alexa reminding you to drink water, or your Maps app suggesting a better route during traffic or Glance AI bringing to your shopping suggestion, sports updates and more—AI is planning your day with you.Even your recipe suggestions, fitness routines, and reminders? All personalized and generated by AI based on your habits and preferences.Would you have guessed that all this was Gen AI? Probably not. But now that you know—it’s clear: you’re not just living in the AI era, you’re&nbsp;thriving in it without even realizing it.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Does Generative AI Matter?</h2>Generative AI might seem like complex tech jargon, but its impact on your daily life is tangible. It’s revolutionizing how you interact with digital content by:<ul><li>Saving You Time: By streamlining searches, summarizing documents, and curating personalized recommendations. &nbsp;</li><li>Enhancing Your Creativity: Turning your ideas into reality with tools that help write, design, and even compose music. &nbsp;</li><li>Improving Your Shopping Experience: Providing accurate virtual try-ons, detailed product previews, and tailored shopping suggestions that boost your confidence in making purchases. &nbsp;</li><li>Making Information More Accessible: From delivering concise search results to generating natural-sounding voiceovers, AI makes it easier to consume and understand content. &nbsp;</li><li>Increasing Efficiency: Helping you navigate complex tasks effortlessly, whether at work or in your personal life.</li></ul><div class="raw-html-embed"><div>
 
 
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 </div></div><h2>Wrap Up</h2>Generative AI is already here, subtly working behind the scenes to enhance your daily interactions with technology.&nbsp;Whether through&nbsp; a beautifully crafted image by image generation AI tool, receiving a crisp summary of an article, or getting a perfectly tailored outfit recommendation, you experience the Gen AI revolution firsthand, making life easier, smarter, and more creatively exciting.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs Related to Generative AI</h2><ol><li style="text-align:justify;">How to use GenAI in daily life?&nbsp;</li></ol>Use GenAI for writing emails, auto-replies, creating content, chatting with virtual assistants, image editing, getting personalized suggestions, and automating tasks like reminders or translations.2. What is the practical use of generative AI?GenAI helps in content creation, customer support, summarizing documents, writing code, personalized recommendations, and automating repetitive tasks—saving time and improving productivity.3. How is Amazon using generative AI?Amazon uses GenAI for product recommendations, personalized ads, summarizing reviews, powering Alexa’s responses, and helping sellers write better product descriptions automatically.4. Does Glance use Generative AI?Yes, Glance uses Generative AI to personalize content, summarize trending stories, recommend what matters to you, and deliver real-time, interactive experiences on your device. &nbsp;

5 Ways You’re Using Generative AI Daily Without Knowing It

The Importance of Generative AI: 5 Ways You're Probably Using It Without Realizing

Redefining Inclusivity: AI Personalized Shopping Transforming Fashion for Every Body Type

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ai shopping 

Learn how AI is reshaping fashion by tailoring recommendations, virtual try-ons, and inclusive collections that celebrate every body type.



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</ol></div>The fashion industry has long struggled with issues of size inclusivity, often leaving individuals with non-standard body types feeling excluded or underrepresented. However, the emergence of artificial intelligence (AI) is now reshaping the landscape, making fashion more personalized, inclusive, and accessible for everyone, regardless of their body shape or size. By leveraging advanced AI technologies, brands are offering hyper-personalized shopping experiences that cater to diverse body types and preferences, creating an environment where every customer can feel seen, valued, and understood.How?&nbsp;In this blog, we explore how AI personalization helps you adopt fashion as per your body size.<div class="raw-html-embed"><div>
 
 
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 </div></div>&nbsp;<h2 style="text-align:justify;">What are the Different Body Types?</h2><img src="https://glance-web.glance-cdn.com/image1_940a98b71f.jpg" alt="fashion as per body type"> Although every body is unique and defies a single definition, there are some standard body types defined by traditional measurements and shape characteristics. Typically, the industry recognizes a few common categories, such as:<ul><li>Apple Shape: Where weight is carried primarily around the midsection.</li><li>Pear Shape: Characterized by a smaller upper body and fuller hips and thighs.</li><li>Hourglass Shape: Known for balanced bust and hip measurements with a distinctly narrower waist.</li><li>Rectangle Shape: Featuring a more straight silhouette with little waist definition.</li><li>Inverted Triangle Shape:&nbsp;Marked by broad shoulders or a fuller bust paired with a narrower hipline.&nbsp;&nbsp;</li></ul>These categories serve as a general framework to help fashion experts and AI personal shopping assistants tailor recommendations and styles.&nbsp;Modern AI-driven personalized shopping tools use detailed measurements, customer feedback, and even virtual try-on technologies to go beyond these basic shapes. In doing so, they provide nuanced, customized fashion advice that respects the inherent uniqueness of each body, ensuring a more inclusive and satisfying shopping experience for everyone.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How AI is Personalizing Fashion for Every Body Type?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/group_friends_shopping_mall_1_4aa64690a9.jpg" alt="ai shopping "></figure><h3 style="text-align:justify;">1. Hyper-Personalization Recommendation&nbsp;</h3>AI-powered personalization, sometimes referred to as hypers personalization, analyzes data from various touchpoints to create an individualized shopping experience. For example, brands like Stitch Fix leverage algorithms that analyze up to 90 data points—including detailed body measurements, personal style preferences, and even geographic location—to deliver recommendations that are both relevant and flattering.So, you receive suggestions that go far beyond traditional size charts. The emphasis is on matching clothing styles with the nuances of an individual’s body shape, ensuring every outfit feels custom-made.&nbsp;&nbsp;<h3 style="text-align:justify;">2. Expanding Size Inclusivity through Data Analytics</h3>Traditional sizing models can be one-size-fits-all—often ignoring the diverse range of body proportions. AI addresses this gap by examining consumer data on fit, comfort, and preference. Machine learning models sift through extensive data to identify underserved segments and design extended sizing options that accommodate non-standard proportions and adaptive clothing needs. This approach promotes inclusivity while also allowing brands to innovate their collections to serve broader audiences.<h3 style="text-align:justify;">3. AI Styling: Experience Before You Buy</h3>Another breakthrough in the realm of&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-trends/generative-ai-in-fashion-how-brands-are-growing-smarter">AI personalized shopping</a> is the use of virtual try-on solutions powered by AI and augmented reality (AR). The innovative tools like Glance AI let you see how clothes will look on your unique body shape without physically trying them on. Meaning, now the dread of ill-fitting garments is replaced by the confidence that comes from virtually experiencing the look and feel of an outfit.<h3 style="text-align:justify;">4. Enhancing Representation through Visual and Marketing Data</h3>Inclusivity in fashion extends to how brands represent diversity in their marketing materials. AI algorithms now assess visual content to ensure that ads and promotional campaigns feature a broad range of body types, ethnicities, and gender expressions. This not only resonates with a wider audience but also helps fashion brands stay aligned with evolving consumer expectations.For instance, AI-driven trend analysis can monitor social media platforms to determine which looks and representations spark engagement. Brands can then adjust their marketing strategies accordingly—ensuring that the images and narratives they put forward truly reflect the diverse world of their customers.&nbsp;&nbsp;<h3 style="text-align:justify;">5. AI as a Personal Shopping Assistant</h3>At the heart of the AI shopping experience is the evolution of the AI personal shopping assistant. These assistants go beyond static product recommendations; they engage in interactive dialogues, understand customer queries, and offer personalized advice. For example, a conversational AI in eCommerce can ask questions about style preferences or upcoming events and then tailor its recommendations based on that real-time input.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Personalized Fashion for Every Body Type Matters?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/four_marvelous_women_summer_outfits_are_posing_street_city_center_smiling_with_joy_showing_their_purchases_camera_8582c238b2.jpg" alt="personalised fashion"></figure>Celebrates Individuality Personalized fashion acknowledges the unique shape, style, and personality of every customer. It moves beyond one-size-fits-all solutions and empowers individuals to express their authentic selves through clothing. Enhances Confidence When you see garments that truly complement your body types, it leads to improved self-esteem and a positive body image. Feeling understood by a brand builds trust and motivates customers to explore more offerings. Fosters Deeper Customer Loyalty Brands that invest in personalization signal that they value their customers' distinct needs. This tailored approach results in higher engagement, encouraging repeat purchases and long-term brand relationships. Broadens Market Reach By catering to diverse body types—including those often underrepresented in traditional sizing—brands tap into a wider audience. This inclusive strategy not only promotes social equity but also drives business growth.Supports Ethical and Sustainable Practices Personalization through AI reduces waste by minimizing the production of surplus inventory. It ensures that every piece is designed with a purpose, aligning with ethical manufacturing and sustainable consumption practices.Bridges the Digital-Physical Gap Personalized AI shopping tools transform online shopping into a more intuitive experience. Virtual try-ons, accurate fit predictions, and tailored recommendations replicate the benefits of a personalized in-store consultation, making digital shopping more engaging and effective.&nbsp;&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Conclusion</h2>The era of generic fashion is over. AI is now at the helm, creating a shopping experience that not only anticipates your needs but celebrates your individuality. By harnessing the power of data, predictive analytics, virtual try-ons, and conversational AI, brands are personalizing fashion for every body type. This revolution ensures that every shopper feels seen, valued, and confident in their style choices.As we look forward, the seamless integration of AI into fashion promises an industry that is inclusive by design—a future where technology drives understanding and representation. With innovations such as AI personal shopping assistants, the journey from browsing to buying becomes intuitive, efficient, and, most importantly, personal.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs</h2>How is AI used in personalized shopping?&nbsp;AI analyzes your behavior, preferences, and purchase history to recommend products tailored to your tastes. It powers smart search, dynamic pricing, and real-time suggestions, enhancing the shopping experience.Is there an AI that helps with outfits? Yes, AI-powered styling apps like Glance AI suggest outfit combinations based on current trends, weather, occasions, and user preferences, making daily fashion choices easier and faster.How does Glance AI really help me pick outfits that suit my body type?Glance AI makes outfit selection easier by analyzing your body type, style preferences, and fit history. Using AI styling tools, it suggests clothes that complement your shape—be it pear, hourglass, or athletic. &nbsp;

Fashion Tech 2025: New Upcoming Technology That Will Rule

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Explore the new upcoming technology reshaping fashion in 2025—from AI and AR to smart textiles and virtual try-ons. Get ready for the future of style.



AI powered shopping assistant tools are reshaping fashion—predicting trends, enabling virtual try-ons, and personalizing how we shop in real time.

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AI powered shopping assistant tools are reshaping fashion—predicting trends, enabling virtual try-ons, and personalizing how we shop in real time.



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</ol></div>Although fashion has always been driven by intuition, creativity, and cultural context, the future of style is no longer decided solely by designers and runways. Today, artificial intelligence (AI) is playing a pivotal role in shaping what we wear, how we shop, and how trends are born. With&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-shopping/digital-wardrobes-and-virtual-fittings-the-future-of-online-shopping">AI powered shopping assistant</a>, virtual try-on technology, and data-driven design processes, the fashion industry is transitioning into an era that blends artistry with algorithms for predicting the future of fashion. How?&nbsp; Let’s dive deep into this blog.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">The Evolution of AI Powered Shopping Assistant &amp; The Future of Fashion&nbsp;</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/asian_woman_using_smart_mobile_phone_check_online_shopping_order_is_completed_df8fb29b52.jpg" alt="ai powered shopping"></figure><h3 style="text-align:justify;">AI-Driven Data Synthesis: From Social Scrolls to Style Statements</h3>The sheer volume of digital content created each day is staggering—over 100 million Instagram photos, thousands of TikTok fashion hauls, and countless Pinterest mood boards. AI processes this massive dataset through machine learning algorithms to identify nascent trends. For example, sentiment analysis tools can track how a celebrity's outfit performs across platforms and correlate this with user reactions.This allows fashion brands to make data-backed decisions instead of relying purely on intuition or seasonal shows. A color palette that gains traction in Seoul might quickly show up in London collections, thanks to real-time data synchronization. The runway is no longer the only trendsetter—the streets and screens have joined the chorus.<h3 style="text-align:justify;">Real-Time Trend Adaptation: Fast Fashion Gets Smarter</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/face_recognition_personal_identification_collage_a2f8456e1b.jpg" alt="fashion gets smarter"></figure>Natural Language Processing (NLP) enables brands to monitor fashion conversations as they unfold. Hashtag trends, search queries, and geotagged posts help AI-powered shopping assistants identify region-specific micro-trends. If oversized blazers trend in New York but not in Tokyo, brands can localize their collections accordingly.Zara and Shein, for instance, utilize AI personalized shopping to move from trend identification to in-store availability in a matter of weeks. This agility ensures relevance in an industry known for its fleeting attention spans. It's not just fast fashion anymore—it's smart fashion.<h3 style="text-align:justify;">Predictive Analytics: Forecasting Beyond Seasons</h3>Predicting fashion cycles used to involve educated guesses based on cultural shifts and historical trends. Now, neural networks trained on decades of fashion data can identify macro-trends before they go mainstream. Think of the resurgence of Y2K fashion or the growing preference for utility wear—both anticipated by predictive models analyzing retail data, pop culture, and even climate change.Retailers use this foresight to inform not only their design pipeline but also their supply chain. If recycled polyester is projected to spike in demand, fabric suppliers can adjust production, creating a smoother and more sustainable ecosystem.<h3 style="text-align:justify;">Visual Trend Recognition: AI as the New Fashion Curator</h3>Through computer vision, AI- powered shopping assistants identify subtle design cues from runway collections, street fashion, and user-generated content. These algorithms break down garments by cut, color, pattern, and texture. Google Vision AI, for example, can pinpoint a trend before it gains commercial traction by analyzing recurring elements in thousands of fashion-forward images.The "neo-Victorian" look was predicted months ahead of its mass adoption, thanks to consistent sightings of lace, ruffles, and high collars in influencer content. Designers today use this data as creative fuel rather than replacement, aligning their vision with consumer appetite.<h3 style="text-align:justify;">AI Virtual Try-On: Redefining the Shopping Experience</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/digital_environment_scene_ea495927e0.jpg" alt="ai virtual shopping"></figure>The emergence of AI virtual try-on features has transformed e-commerce. No more guesswork about how a dress will fall or whether jeans will flatter your silhouette. These technologies use body scanning, facial recognition, and 3D rendering to offer hyper-realistic fittings.Major retailers now integrate AI-powered shopping assistants that guide customers through style selection, size recommendations, and outfit pairing. This not only boosts customer satisfaction but also significantly reduces return rates—a persistent pain point for online fashion. You can also experience this AI styling on Glance. Using Gen Ai, Glance, lets you mix and match the outfits on your curated avatar so you learn how the particular outfit goes with your style, body type, skin tone, and more.&nbsp;<h3 style="text-align:justify;">Hyper-Personalization at Scale: From You to Trend</h3>Personalized fashion experiences aren't just perks—they're becoming the norm. AI-powered shopping assistants like those used by Stitch Fix analyze up to 90 data points per user, including body type, lifestyle, and past purchases. This individual-level data is then aggregated to inform broader design strategies.When millions show a preference for elasticated waistbands or neutral color palettes, these preferences evolve into industry-wide movements. In essence, personalization is no longer confined to the shopper—it’s reshaping the shelves.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">Sustainability Through Smarter Forecasting</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/models_showcase_translucent_dresses_illuminated_with_colorful_lights_fashion_show_afbe9f1c66.jpg" alt="fashion with ai"></figure>Overproduction has long haunted the fashion industry. With an estimated 15% of fabric wasted annually, the ecological toll is undeniable. AI is helping flip this narrative.Startups like Unspun employ AI personalized shopping to make made-to-measure jeans, minimizing fabric waste by 30%. AI also improves pattern-cutting techniques, ensuring optimal fabric usage. By predicting demand more accurately, brands can produce only what's necessary, reducing landfill contributions and aligning with the 68% of shoppers who prefer eco-conscious brands.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Digital Fashion and the Rise of Virtual Trendsetters</h2>AI is also enabling the rise of digital-only fashion. Tools like RunwayML allow designers to create outfits that exist solely in virtual environments. These collections are showcased through augmented reality (AR), worn by avatars, or posted on social media for trend-testing.One digital dress, worn by 10,000 avatars in the metaverse, can act as a litmus test before physical production begins. This low-risk strategy provides rich consumer insights and lowers environmental costs, accelerating fashion's digital future.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Conclusion</h2>AI has become more than a backend tool; it’s a creative partner. Approximately 80% of fashion houses now employ AI-assisted designers who use data to refine their artistic direction.The fusion of AI and fashion is more than a trend—it's a transformation. From hyper-personalized shopping journeys to sustainable production and digital innovation, AI is forecasting a future that’s inclusive, efficient, and endlessly creative. Fashion is no longer just about what walks down the runway—it’s about what resonates in real-time, with real people, powered by real data.As AI shopping experience continues to evolve, so will the way we perceive style. The question is no longer "What's next in fashion?" but "What does AI already know about what we want next?"<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs&nbsp;</h2>1. How does AI predict fashion trends?AI analyzes data from social media, e-commerce, street style, and past sales to identify emerging patterns in colors, fabrics, and silhouettes. Using real-time insights, it tracks what people are buying, searching, and sharing—helping brands stay ahead of trends locally and globally.2. What is the future of fashion with AI?AI will power hyper-personalized shopping, sustainable production, and real-time trend adaptation. From virtual try-ons to demand forecasting, it will help brands launch faster, smarter, and more inclusive collections.3. Can Gen AI predict future fashion based on historical data? Yes, Gen AI uses historical sales, fashion cycles, and consumer behavior to forecast future trends. It identifies what’s likely to return—like Y2K or minimalism—and helps brands plan accordingly.4. How are fashion trends predicted?Trends are predicted through AI-driven analysis of influencer posts, search data, purchase history, and street style. It’s fast, data-backed, and tailored to specific markets for higher accuracy. &nbsp;

Beyond the Runway: How AI Powered Shopping Assistant Is Redefining the Future of Fashion

Generative AI Overview: Training, Use Cases & Business Impact

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Discover how generative AI works, how it's trained, and where it's used. Explore top business use cases with diagrams and e-commerce examples.



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 </style></div><h2>Introduction</h2>From drafting creative content to generating custom visuals and building prototypes,&nbsp;generative AI is at the heart of today's most innovative technologies. As it reshapes everything from customer support to product design, understanding how it works is crucial for businesses and professionals alike.This&nbsp;generative AI overview will take you through the essentials: what it is, how it works, how it’s trained, and how it's being used in businesses of all sizes. You’ll also see a helpful&nbsp;generative AI use cases diagram to visualize its real-world impact.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>What Is Generative AI?</h2>Generative AI refers to artificial intelligence systems capable of creating original content—be it text, images, music, code, or even videos. Unlike traditional AI, which analyzes data and provides insights, generative AI learns patterns from data and then uses those patterns to generate something entirely new.It’s what powers tools like ChatGPT, DALL·E, and even platforms like&nbsp;Glance, which use AI to suggest personalized fashion styles and digital experiences tailored to user behavior and trends.How Generative AI Works: Inside the Brain of an AI CreatorIn this&nbsp;generative AI overview, understanding the technology’s inner mechanics is key. Most generative AI tools are powered by deep learning and neural networks—systems designed to simulate how the human brain processes and learns from information.<h3>Step-by-Step Breakdown: How Generative AI Works</h3><ol><li>Data Collection &amp; Input: The AI is first fed vast datasets—images, audio, video, documents, code—depending on its purpose. The more diverse and large-scale the data, the better the AI can learn patterns and context.</li><li>Neural Network Processing: AI models, especially transformer models like GPT or BERT, analyze data through interconnected layers called neural networks. Each layer learns specific aspects of the data—syntax, structure, tone, or features.</li><li>Pattern Recognition: The model learns the likelihood of certain patterns appearing together. For example, it learns that the phrase “Once upon a…” is often followed by “time.” This helps the AI create natural-sounding output.</li><li>Content Generation: When prompted, the AI uses the learned patterns to generate new data. This could be a paragraph of text, a digital image, or even a line of computer code—entirely fresh, yet based on what it has seen before.</li></ol><div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Generative AI Training: Teaching Machines to Create</h2>Without training, even the most sophisticated AI model is useless.&nbsp;Generative AI training is the process that enables these models to learn from data and produce human-like output.The quality of the training process directly affects the quality of AI-generated content. Better training means more accurate, relevant, and creative responses from the system.<h3>The Three Stages of Generative AI Training</h3><ol><li>Data Collection: Raw, high-quality datasets are gathered. This can include books, images, articles, or even customer support transcripts. Diversity and volume are crucial for nuanced understanding.</li><li>Pre-Training: The AI learns general language and structure rules. It starts by understanding grammar, syntax, and basic logic through unsupervised learning. Think of it as a child learning a new language by reading and listening.</li><li>Fine-Tuning: After the foundational phase, the model is fine-tuned on specific tasks. For instance, a retail chatbot may be trained with thousands of customer queries to generate helpful responses.</li></ol><h3>Why Training Matters</h3><ul><li>Better training means fewer hallucinations (AI-generated false information).&nbsp;</li><li>It allows AI to understand tone, context, and intent.&nbsp;</li><li>In business, well-trained AI can become an asset, automating creative, repetitive, or technical tasks. This&nbsp;generative AI training process is ongoing. The more the AI is used and refined, the better it gets—like a team member constantly learning on the job.</li></ul><div class="raw-html-embed"><div>
 
 
 <a id="section4" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Generative AI Use Cases Diagram: Applications Across Industries</h2>Generative AI is not limited to just one function—it spans across sectors from healthcare to fashion. Here's a visual&nbsp;generative AI use cases diagram showing how the technology is being used in real-world scenarios:<figure class="table"><table><tbody><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Industry</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Use Case</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Impact</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Marketing</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Content creation, ad copy, blog posts</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Faster campaigns, personalized content</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Customer Service</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">AI chatbots, virtual assistants</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">24/7 support, reduced workload</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Healthcare</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Drug discovery, medical imaging analysis</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Accelerated research and diagnosis</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Fashion &amp; Retail</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Personalized recommendations, styling</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Increased conversions, better UX</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Design &amp; UX</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Logo creation, UI/UX wireframes</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Speedy prototyping, creative boost</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Education</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Auto-generated quizzes, tutoring aids</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Personalized learning paths</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Software Development</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Code generation, bug fixes</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Faster development, fewer errors</td></tr></tbody></table></figure><div class="raw-html-embed"><div>
 
 
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 </div></div><h2>Generative AI for Business: Real Impact and Strategic Value</h2>Businesses across the globe are rapidly integrating&nbsp;generative AI into their workflows—not just as a cool tool, but as a core enabler of growth, efficiency, and creativity.<h3>1. Automating Content at Scale</h3>Generative AI can automate repetitive content creation for blogs, emails, newsletters, and more. This not only speeds up marketing workflows but ensures messaging stays consistent and data-driven.Example: A travel company uses generative AI to automatically create blog posts and destination guides based on user preferences and trends.<h3>2. Enhancing Customer Experience</h3>AI chatbots are now capable of resolving issues, handling bookings, and even upselling products—all with human-like conversation. This improves response time, customer satisfaction, and operational efficiency.Example: An e-commerce platform uses generative AI to suggest personalized outfits, answer queries, and reduce cart abandonment.<h3>3. Streamlining Product Development</h3>Design and prototyping become faster with AI-generated wireframes, layout suggestions, and visual assets. It allows teams to iterate faster and test more ideas without manual rework.Example: A startup launches MVPs quicker by letting generative AI build front-end layouts and user journeys.<h3>4. Driving Innovation in E-commerce &amp; Fashion</h3>Generative AI for business in the fashion world is already pushing boundaries. Brands use it to create virtual try-ons, style guides, and personalized lookbooks.Example: A fashion app powered by AI suggests daily outfits by analyzing the weather, occasion, and current trends.<div class="raw-html-embed"><div>
 
 
 <a id="section6" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Conclusion: The Role of Generative AI in the Future of Work</h2>This comprehensive&nbsp;generative AI overview highlights a simple truth—AI is no longer futuristic. It’s here, and it’s already transforming the way businesses operate.Through proper&nbsp;generative AI training, businesses can harness its potential to boost creativity, automate routine work, and deliver hyper-personalized experiences. From the&nbsp;generative AI use cases diagram, it’s clear that industries across the board are finding meaningful applications that deliver ROI.Whether you’re a founder, marketer, product designer, or educator—there’s a space for&nbsp;generative AI for business in your toolkit. The future of work isn’t just digital—it’s generative. &nbsp;

AI Shopping Experience: Are Virtual Runways the Future?

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Explore how AI is transforming fashion shows into immersive, digital shopping experiences with avatars, virtual try-ons & more.

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Explore the world of generative AI tools. Learn how ChatGPT, GPT, Siri, and Grammarly work & discover a curated gen AI tools list to guide your tech decision.

Is ChatGPT generative AI? What about Siri or Grammarly? Explore whether these popular AI tools Gen AI or not, their generative capabilities, and more.



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 </style></div>If you’ve been scrolling through social media and noticing those stunning Ghibli-inspired illustrations generated by AI, you’re not alone. Generative AI is making headlines, sparking curiosity and debate across the globe. And if you’re someone thought to dig deeper into it and learn about which tools fall into this category, you landed at the right place.&nbsp;In this blog, we will answer some questions often on everyone’s mind like “Is ChatGPT a generative AI?” or “Is Grammarly powered by generative AI?”. We’ll break down what each tool does, and help you understand how they differ when it comes to generative capabilities.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Are They Generative AI? Let’s Break It Down</h2>Let’s start by looking at some popular AI tools that you probably use every day. Meanwhile, if you’re curious to know what generative AI is and how they differ from traditional AIRead:&nbsp;<a href="https://glance.com/blogs/glanceai/ai-trends/what-is-generative-ai-your-easy-to-understand-guide?utm_source=Glance&amp;utm_medium=external&amp;utm_campaign=Glance+India">What is Generative AI? Your Easy-to-Understand Guide</a><h3 style="text-align:justify;">ChatGPT – A Leading Gen AI</h3>Built on the GPT (Generative Pre-trained Transformer) architecture, it produces human-like text in response to your prompts. Whether you’re looking for creative writing assistance or need help with a customer query, ChatGPT generates original, context-aware content in real time. Its ability to adapt to various topics and produce coherent responses makes it a prime example of generative AI in action.<h3 style="text-align:justify;">GPT – The Engine Behind the Magic</h3>GPT refers to a family of models designed specifically for generating text. These models are trained on massive datasets and can produce creative, coherent, and contextually relevant outputs. When you use tools like ChatGPT, you’re tapping into the power of GPT, which is the backbone of modern generative AI technology.<h3 style="text-align:justify;">Grammarly – The Saviour Tool for Grammar Mistakes</h3>Grammarly has become the go-to assistant for catching typos, grammatical errors, and style inconsistencies. So, is Grammarly a Genai tool? Or Is Grammarly like ChatGPT? While Grammarly uses AI to analyze and refine your text, it doesn't create new content from scratch. Instead, it reviews what you've written and offers suggestions to improve it. So, although it employs some generative techniques for rephrasing, its primary role is corrective rather than creative.<h3 style="text-align:justify;">Siri – Your Reliable Virtual Assistant</h3>Siri, Apple’s well-known virtual assistant, is designed to help you with tasks like setting reminders, answering questions, and controlling smart devices. So does Siri fall under the category of Gen Ai or is Siri an example of AI? The thing is Siri is not an example of Generative or AI. Siri does use natural language processing and some generative elements for its responses. However, its core functionality centers on retrieving information and executing commands, rather than creating original content.&nbsp;&nbsp;<h3 style="text-align:justify;">Alexa – More Than Just a Voice Assistant</h3>Much like Siri, Amazon’s Alexa is built for efficiency in handling tasks and answering queries. It has evolved to offer more natural language interactions, but its main purpose remains service-oriented. Alexa’s responses are largely pre-programmed and based on external data sources. While it might use some generative techniques for conversational flow, it does not fully embody the creative, content-generating capabilities of true generative AI systems.<h3 style="text-align:justify;">Glance AI – Personalized Shopping Meets Generative AI</h3><a href="https://glance.com/glanceai">Glance AI</a> is an emerging tool that leverages generative AI to deliver personalized shopping experiences. It offers features like virtual try-ons, AI Styling and curated recommendations, transforming how you shop online. By analyzing your style preferences and past behavior, Glance AI generates personalized content that helps you visualize products before you buy.&nbsp;&nbsp;<h3 style="text-align:justify;">Grok – The New Contender</h3>Recently, tools like Grok have entered the scene, stirring excitement with their unique approach to content generation. Grok blends deep learning with real-time data processing to offer a creative edge in conversations and content creation. Grok’s capabilities are similar to those of ChatGPT, marking it as another promising example of generative AI.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Quick Reference Table: Are They Generative AI?</h2><figure class="table"><table><tbody><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Tool</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Generative AI?</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Why or Why Not</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">ChatGPT</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Yes</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Generates original, context-aware text responses using GPT.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">GPT (Models)</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Yes</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Core technology designed for content generation.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Siri</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Partially</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Uses some generative techniques but mainly retrieves info.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Alexa</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Partially</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Primarily service-oriented with limited generative output.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Grammarly</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Partially</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Enhances existing text rather than creating new content.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Glance AI</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Yes</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Uses gen AI to provide personalized shopping experiences with virtual try-ons.</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Grok</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Yes (emerging)</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Incorporates generative methods for content creation.</td></tr></tbody></table></figure><div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How to Know If a Tool is Generative AI or Not ?</h2>To determine if a tool is generative AI, consider you ask these questions:Does it create new content? Gen AI produces original text, images, music, or code, unlike traditional AI, which retrieves or processes information. Does it predict and generate responses? Instead of following pre-programmed rules, it learns from data and generates new outputs dynamically (e.g., ChatGPT, Midjourney). Is it capable of working without fixed responses? Gen&nbsp; AI adapts and creates fresh content, unlike AI assistants like Siri, which execute predefined commands. Does it improve with more data? Machine learning enables GenAI to refine its output over time.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Wrap Up</h2>Generative AI is a fascinating field that’s rapidly changing how we interact with technology. From the impressive content-creating capabilities of GPT and ChatGPT to the task-oriented assistance of Siri, Alexa, and Grammarly, each tool offers unique benefits tailored to different needs.&nbsp;By understanding these differences, you can make informed decisions on which tools to use, ensuring you get the most out of your digital interactions. &nbsp;

Generative AI Explained: ChatGPT, GPT, Siri, Grammarly – Are They GenAI?

Generative AI Tools: ChatGPT, GPT, Siri, Grammarly Explained

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AI in eCommerce knows your next move. Discover how AI trends like predictive analytics, behavioral analysis, and conversational AI anticipate your needs.



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 </ol></div>"The best marketing doesn’t feel like marketing." This quote by Tom Fishburne couldn't be more accurate when it comes to how Artificial Intelligence (AI) is reshaping eCommerce. AI today doesn’t just assist your shopping experience—it predicts it, personalizes it, and sometimes, even triggers it. The way AI anticipates what you need before you even realize it yourself is one of the most powerful evolutions of modern retail.Let’s explore the mechanisms behind this phenomenon, focusing on how AI uses data, behavior, and advanced algorithms to shape a hyper-personalized online shopping experience.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How AI Knows What You Want Before You Do?</h2><h3 style="text-align:justify;">Predictive Analytics: Reading Between the Clicks</h3>AI thrives on data. Every product you view, every search you make, and every cart you abandon contributes to a massive pool of behavioral insights. Predictive analytics uses this data to determine what you’re likely to need or want next.&nbsp;It’s like how Netflix recommends shows based on what you watch, eCommerce platforms apply collaborative filtering to understand patterns among similar user profiles.Did you know,&nbsp;<a href="https://library.ucsd.edu/dc/object/bb8503744c/_2_1.pdf" target="_blank" rel="noopener noreferrer">up to 35% of Amazon’s sales</a> come from AI-generated suggestions that study your purchase history and browsing patterns.<h3 style="text-align:justify;">Behavioral Analysis: Beyond What You Say</h3>AI doesn’t just rely on the explicit inputs you give it; it digs deeper into implicit behaviors. For instance:<ul><li>Dwell Time: How long you spend looking at a product.</li><li>Mouse Movement &amp; Scrolling: Subtle cues help AI determine your interests.</li><li>Abandoned Carts: These aren’t lost sales—they’re signals.</li></ul>Machine learning models like AutoRec and DeepFM interpret this implicit behavior to make better product recommendations. The result? Offer that land before you even feel the need to look for them.<h3 style="text-align:justify;">Leveraging Data for Deep Personalization</h3>AI in eCommerce isn't just about what you want—it's about how you want it. Algorithms analyze:<ul><li>Your browsing time-of-day</li><li>Purchase frequency</li><li>Preferred categories</li><li>Price sensitivity</li></ul>By layering this data, AI can forecast not only the products you might buy, but also the format, pricing, and time to pitch them.&nbsp;<a href="https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/unlocking-the-next-frontier-of-personalized-marketing" target="_blank" rel="noopener noreferrer">According to McKinsey</a>, 71 percent of consumers expect&nbsp; personalized interactions, and 76 percent got frustrated when it didn't happen<figure class="image"><img src="https://glance-web.glance-cdn.com/image2_c098b4046a.png" alt="personality mapping "></figure><h3 style="text-align:justify;">Personality Mapping Through Trend Alignment</h3>Modern AI doesn’t treat every shopper the same. It classifies users into micro-segments, creating personality profiles based on past behavior. These profiles are then aligned with current trends. If you consistently engage with eco-friendly products, AI might prioritize sustainable options in your feed even before you search for them.This behavioral-trend matching allows eCommerce brands to:<ul><li>Tap into your values</li><li>Match your mood</li><li>Predict your response to certain messaging or offers</li></ul><h3 style="text-align:justify;">Real-Time Trend Adaptation</h3>The digital landscape evolves rapidly. What’s trending in the morning might be outdated by night. AI helps eCommerce platforms respond instantly:<ul><li>If a new sneaker design goes viral, AI alerts inventory managers and marketers</li><li>If an influencer promotes a skincare product, AI updates your recommendations</li></ul>In fact, real-time data analytics powered by AI has been shown to reduce stock-outs and optimize marketing by over 20%, according to Bain &amp; Company.<h3 style="text-align:justify;">Learning Through Dialogue with the Help of Conversational AI in eCommerce&nbsp;</h3>The rise of&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-shopping/ai-in-e-commerce-a-winning-combination-for-smarter-faster-and-better-shopping">conversational AI in eCommerce</a> is changing how recommendations are made. These aren’t just scripted chatbots anymore. They use Natural Language Processing (NLP) and machine learning to interpret:<ul><li>What you ask for</li><li>How you ask it</li><li>Your sentiment behind the query</li></ul><figure class="image"><img src="https://glance-web.glance-cdn.com/image1_12aed0eda6.png" alt="ai in ecommerce"></figure>Voice-enabled commerce is on track to account for&nbsp;<a href="https://www.zoho.com/commerce/academy/top-ecommerce-trends-2025.html" target="_blank" rel="noopener noreferrer">20% of all eCommerce transactions</a> by 2025. Whether it's through a chatbot on a fashion site or a voice assistant helping you reorder groceries, AI listens, learns, and evolves in real-time.This form of interactive learning creates a deeper understanding of user preferences. Over time, it becomes a digital shopping companion that knows your likes and dislikes better than most humans do.<h3 style="text-align:justify;">Social Sentiment and Influencer Cues</h3>AI also tracks what’s happening on social media to anticipate shifts in demand:<ul><li>Trending hashtags</li><li>Product mentions in reviews</li><li>Influencer campaigns</li></ul>AI-powered engines pull this data and cross-check it with your behavior. If you’ve shown interest in skincare and a serum is trending on Instagram, chances are it will appear in your suggestions next time you browse.This level of synchronicity ensures that your shopping experience aligns not just with your past but with your future interests.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Experience the Predictive Personalization with Glance&nbsp;</h2>Embracing trends, real-time behavioral data and trend mapping, Glance lets you experience&nbsp; curated shopping suggestions. Without needing to open an app, you get offers, personalized&nbsp; shopping recommendations, AI stylists feature to know how particular products will look on you and more.With Glance AI app, you can also experience the top shopping recommendation across multiple devices like TV and mobile phone. The AI equipped app, with the power of Gen AI, is all here to be your real companion of shopping- who always knows what you want and what you need.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Conclusion&nbsp;</h2>AI’s knowledge of “What You Want Before You Do" is one of the best examples of how AI is used in ecommerce. It is the proof of how AI in eCommerce has moved from being a support system to a proactive assistant. With the understanding of behavioral analysis and trend detection to conversational engagement and social listening, AI leverages every byte of data to anticipate your needs.Making you think, “That’s exactly what I needed,” after seeing a product suggestion. So, you don’t need to scroll and buy your desired products effortlessly.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs</h2><ol><li style="text-align:justify;">How is AI used in eCommerce to predict buying behavior?</li></ol>AI in eCommerce uses data from browsing history, past purchases, and even social media interactions to forecast what you might buy next. Through machine learning models and predictive analytics, it identifies patterns and makes personalized suggestions that often feel spot-on.2. What are the benefits of conversational AI in eCommerce?Conversational AI in eCommerce offers real-time, interactive experiences through chatbots and voice assistants. It personalizes product discovery, handles queries instantly, and learns from every conversation to refine future interactions—boosting engagement and conversions.3. What makes AI trends in eCommerce so impactful?AI trends like hyper-personalization recommendations, voice-enabled shopping, and real-time behavioral insights enhance customer experience and operational efficiency.4. Is it ethical for AI to predict what I want before I know it?Yes, as long as it is transparent and respects user privacy. Ethical AI informs users about data usage and avoids manipulative practices, focusing on enhancing convenience rather than exploiting behavior. &nbsp;

AI Trends in eCommerce: How AI Knows What You Want Before You Do?

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Step up your style with an AI personal stylist—curated outfits, real-time trend insights, and digital try-ons personalized to you.

AI Personal Stylist: Smart Fashion Curation Made Just for You

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ai in ecommerce

Compare traditional eCommerce with AI-powered experiences. Explore how generative AI in eCommerce is reshaping how we shop online.



Traditional Shopping vs Generative AI in eCommerce: Who Wins

Step into the future of fashion with digital wardrobes & AI-powered virtual fittings. Explore how AI personalized styling is revolutionizing the way we shop

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Step into the future of fashion with digital wardrobes & AI-powered virtual fittings. Explore how AI personalized styling is revolutionizing the way we shop



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</ol></div>Forget walking into a store, fighting through crowds, and guessing whether that outfit will suit you. Welcome to the era of digital wardrobes and AI virtual try-ons also known as virtual fittings—a revolution in online shopping that’s transforming how you discover, try, and buy fashion.&nbsp;But what are digital wardrobes and virtual fittings, and how did AI help with them? In this blog, we will explore everything you need to know about this AI virtual shopping experience.<div class="raw-html-embed"><div>
 
 
 <a id="section1" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">What is a Digital Wardrobe?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/stunning_atmospheric_3d_virtual_dressing_room_generative_ai_dc2980275a.jpg" alt="digital wardrobe "></figure>A&nbsp;digital wardrobe is like your closet but online.Imagine having all your clothes, accessories, and even outfits you've been eyeing stored virtually on an app or a fashion platform. This digital wardrobe is powered by AI and image recognition, helping you organize what you own, what you want to buy and even suggesting combinations based on your taste, the weather, or events.Think of it like your fashion assistant that remembers your favorite blazer and recommends a new pair of pants to go with it.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">What is AI Virtual Try On?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/crossplatform_virtual_tryon_interface_user_guide_modern_3d_5143506978.jpg" alt="virtual fitting "></figure>Virtual fitting (or&nbsp;AI virtual try-on) lets you see how clothes will look on you without stepping into a dressing room.Using augmented reality (AR), computer vision, and AI, virtual fittings allow you to try on clothes digitally through your phone or laptop camera. Some advanced systems even let you enter body measurements or use 3D models to see how a dress, a shirt, or a pair of jeans would fit your body type.No more guessing if a size M will fit. No more imagining how that color would look on your skin tone. Virtual try-ons remove the uncertainty of online shopping.<div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">The Benefits of AI Virtual Try-Ons &amp; Digital Wardrobe</h2>Did you know, 71% of U.S. brands and retailers have invested in AI-enabled content for personalization? (<a href="https://www.emarketer.com/content/retailers-lean-on-data-ai-content-personalization" target="_blank" rel="noopener noreferrer">source</a>)&nbsp;Even more striking, 77% of U.S. brands and retailers that embraced AI-powered content reported an increase in total sales.&nbsp;Amazing, isn’t it? But what are the benefits of the Virtual try-ons &amp; digital wardrobes that are making this a new wave of shopping?&nbsp;Here’s how it transforms your shopping experience:<h3 style="text-align:justify;">Empower Mix &amp; Match Styling:</h3>No more second-guessing.&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-shopping/how-ai-in-retail-is-tailoring-your-shopping-experience?utm_source=Glance&amp;utm_medium=external&amp;utm_campaign=Glance+USA">AI Virtual try-ons</a> let you combine different pieces and see how they work together in real time. This means you can experiment with dozens of outfit combinations until you find the perfect look.<h3 style="text-align:justify;">Inspire Complete Looks:</h3>Instead of feeling overwhelmed by endless product options, curated virtual wardrobes showcase complete, stylish ensembles. This inspiration helps you make confident decisions and discover new trends.<h3 style="text-align:justify;">Boost Confidence Before Buying:</h3>Seeing an accurate digital preview of how an outfit fits your body type removes uncertainty. You know exactly what you’re getting, reducing the risk of returns and boosting overall satisfaction.<h3 style="text-align:justify;">Enhanced Personalization:</h3>AI-powered platforms like Glance AI analyze your style preferences and past purchases, providing recommendations that are uniquely tailored to you. This personalized approach makes your shopping journey smoother and more enjoyable.<h3 style="text-align:justify;">Time and Cost Efficiency:</h3>With virtual try-ons, you save time and avoid the hassle of visiting multiple stores. You can shop smarter and faster, with more confidence in your selections.<h3 style="text-align:justify;">Sustainable Shopping:</h3>By reducing the likelihood of returns and overproduction, AI virtual try-ons contribute to a more sustainable shopping model. You’re not just choosing style—you’re choosing responsible consumption.<div class="raw-html-embed"><div>
 
 
 <a id="section4" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">How to Shop with This Shopping Mode?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/online_shopping_concept_1_4eb6c01b84.jpg" alt="how to shop in the shopping mode "></figure>Now that you understand the benefits, you might be wondering: how do you actually shop using the AI virtual shopping mode?Glance Is Here to Be Your AI Styling Assistant<h3 style="text-align:justify;">Start with the Glance App</h3>Open the Glance App on your phone. If it’s already part of your Glance-enabled device, even better. This is where your digital wardrobe journey begins. Create Your Digital AvatarJust like choosing your Bitmoji, but with real-world impact. Enter your preferences, skin tone, body type, and style vibes. Glance builds your personalized virtual you — ready to try on whatever catches your eye.<h3 style="text-align:justify;">Get Personalized Recommendations</h3>Now, the real magic starts. Glance AI analyzes your digital profile and pairs it with&nbsp;real-time inventories from partnered online stores. You’ll receive curated looks, mix-and-match ideas, and full outfit inspirations — all tailored just for you.<h3 style="text-align:justify;">Try Before You Buy—Virtually</h3>Wondering if that blazer pairs well with those boots? Or if that color pops on you? Just swipe and try it&nbsp;virtually on your avatar. You’ll instantly see how the outfit looks from all angles, helping you decide with full confidence. Shop InstantlyLove what you see? You’re just a tap away from purchasing it — right from the app. No redirects. No friction. Just seamless AI-powered shopping.<h3 style="text-align:justify;">Glance on Your Lock Screen</h3>If your phone supports Glance Space, your lock screen becomes your new fashion assistant. Glance AI delivers styling ideas, trend drops, and even virtual try-on previews&nbsp;without unlocking your phone. That’s shopping with zero effort. Level-Up on Smart TVWant to explore styles on the big screen? Run the Glance App on your&nbsp;<a href="https://glance.com/us/articles/smart-connect-how-to-connect-phone-with-smart-tv-wirelessly?utm_source=Glance&amp;utm_medium=external&amp;utm_campaign=Glance+USA">smart TV</a>. Experience fashion in high-def — scroll, style, and try on outfits just like a virtual runway show, all from your living room couch.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Wrap Up</h2>AI virtual shopping is revolutionizing online shopping by bringing a highly personalized, interactive experience right to your fingertips. It is setting up an experience that empowers you to express your identity and make informed decisions. As technology continues to advance, the future of online shopping promises even more exciting innovations, turning everyday purchases into a dynamic journey of discovery.So, whether you’re updating your wardrobe, searching for the latest trends, or simply exploring new styles, the future of shopping is AI online shopping assistant. Embrace the digital revolution, enjoy a personalized experience, and take pride in making choices that reflect your unique taste and values.Happy shopping!<div class="raw-html-embed"><div>
 
 
 <a id="section6" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">FAQs</h2><ol><li>What is Virtual Shopping?</li></ol>Virtual shopping is an AI-powered, interactive way to shop online where users can browse products, try them on virtually using digital avatars, and receive personalized recommendations — all without visiting a physical store.1. Can AI Do Online Shopping?Yes. AI can assist in online shopping by curating personalized product recommendations, enabling virtual try-ons, answering customer queries, and streamlining the buying process — enhancing convenience and confidence for U.S. shoppers.2. How Is AI Used in Shopping?AI is used in shopping to power virtual try-ons, create digital wardrobes, track user preferences, predict trends, and personalize the entire shopping journey — making it smarter and more efficient for brands and consumers alike. &nbsp; &nbsp;

Digital Wardrobes & AI Virtual Try Ons: The Future of Online Shopping

AI in E-commerce Business and Its Impact on the Global Fashion Industry 2025

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AI is revolutionizing the fashion industry through personalization, trend forecasting, and smarter supply chains—reshaping the AI ecommerce business worldwide.

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Luxury fashion brands like Nike, Zara, and Ralph Lauren are leveraging generative AI for design, personalization, and innovation. Read now to know more. 



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</ol></div>If you’ve been following the latest in fashion technology, you’ve probably noticed a buzz around generative AI—a technology reshaping the industry's creativity and innovation. High-end brands are now leveraging generative AI to reimagine design, marketing, and consumer interaction, transforming traditional approaches into futuristic experiences.Wondering how brands are adopting generative AI to push the boundaries of fashion? Or&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-shopping/gen-z-fashion-trends-2025-unapologetically-bold-ecologically-lit-and-totally-you?utm_source=Glance&amp;utm_medium=external&amp;utm_campaign=Glance+USA">how AI is changing the fashion</a> industry?&nbsp;Let’s read this piece.&nbsp;<div class="raw-html-embed"><div>
 
 
 <a id="section1" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">Common Use Cases of Generative AI in Fashion</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/benefits_of_ai_in_retail_84add5136c.jpg" alt="brands using ai in retail"></figure>High-end brands are using generative AI in a variety of ways that directly impact both the creative process and customer engagement. Here are some common use cases:Content Creation: Generative AI produces marketing materials, ad copy, and even social media posts, ensuring that campaigns are fresh, personalized, and on-trend. Design and Prototyping: AI models generate new designs for clothing and accessories. Designers can experiment with colors, patterns, and styles rapidly, speeding up the creative process. Customer Personalization: AI-driven recommendations tailor product suggestions based on individual shopping habits and preferences, making the digital shopping experience more engaging and efficient. Inventory Management: Predictive analytics powered by generative AI helps brands like Zara optimize inventory levels by forecasting trends and customer demand more accurately. Interactive Marketing: Digital twins and AI-generated models create immersive, innovative marketing campaigns that capture the audience’s attention and drive brand engagement. Fan and Community Engagement: As seen with PUMA’s AI kit design tool, brands are involving their customers in the creative process, transforming fans into co-creators and deepening brand loyalty.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Why Are High-End Brands Embracing Generative AI?</h2>Several&nbsp;benefits of AI in retail is pushing high-end brands to turn towards generative AI:<ul><li>Speed and Efficiency: AI accelerates the design process, enabling rapid prototyping and faster go-to-market strategies. Enhanced Personalization: With AI, brands can tailor their offerings to individual preferences, leading to improved customer satisfaction and loyalty. Cost Reduction: By optimizing inventory and streamlining design processes, generative AI helps reduce waste and production costs. Innovation: AI opens up new creative possibilities, allowing brands to experiment with novel designs and marketing strategies. Sustainability: Through better forecasting and design optimization, AI contributes to more sustainable practices by reducing overproduction and waste. Customer Engagement: Interactive tools, such as virtual try-ons and digital twins, create a more immersive shopping experience that resonates with today’s digitally savvy consumers. &nbsp;</li></ul><div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">Generative AI&nbsp;and High-End Brands</h2><h2 style="text-align:justify;"><img src="https://glance-web.glance-cdn.com/how_AI_is_changing_the_fashion_162b5fd263.jpg" alt="how gen ai is changing the retail">&nbsp;</h2><h3 style="text-align:justify;">1. American Eagle Outfitters: Streamlining Inventory and Fulfillment</h3>American Eagle Outfitters has integrated AI-based tools to optimize inventory management and replenishment. This initiative has led to improved stock accuracy and leaner inventories. Additionally, the brand has deployed AI-powered robots in distribution centers to enhance order fulfillment processes. ​<h3 style="text-align:justify;">2. Carhartt: Enhancing Merchandising and Marketing Strategies</h3>Carhartt utilizes AI for merchandising and marketing decisions, enabling better product recommendations and customer engagement. The company has also developed an AI-driven sales prospecting engine to optimize market strategies. ​<h3 style="text-align:justify;">3. U.S. Polo Assn.: Elevating E-Commerce with AI-Powered Search</h3>In partnership with Adeptmind, U.S. Polo Assn. has integrated AI-driven search and discovery solutions on their e-commerce platform, enhancing the online shopping experience for customers.&nbsp;<h3 style="text-align:justify;">4. Diane von Furstenberg: Personalizing Online Shopping Experiences</h3>Diane von Furstenberg has adopted AI-powered personalization technology to provide tailored e-commerce experiences, resulting in increased revenue and conversion rates.<h3 style="text-align:justify;">5. Levi's: Redefining Denim with AI Prototypes</h3>Levi's is blending its rich heritage with modern AI capabilities. By using generative AI to develop denim prototypes, the brand can rapidly test and refine styles before going into production. This helps Levi's stay agile in responding to evolving customer preferences while preserving its iconic identity.<h3 style="text-align:justify;">6. PUMA: Fans Become Co-Creators</h3>With its collaboration with Manchester City, PUMA launched an&nbsp;<a href="https://aicreator.puma.com/" target="_blank" rel="noopener noreferrer">AI-powered kit design platform</a> that lets fans design the official 2026/27 Third kit. This crowd-sourced creativity model is powered by DEEPOBJECTS and marks a new frontier in customer-brand collaboration.<h3 style="text-align:justify;">7. H&amp;M: AI-Powered Models, Forecasting &amp; Sustainability at Scale</h3>H&amp;M is blending fashion and tech with AI-generated digital twins—virtual models that cut down production time and costs. But it doesn’t stop there. H&amp;M also uses AI to forecast trends, manage inventory, and reduce overproduction. This smart integration supports faster design cycles and promotes sustainability, showing how AI can future-proof fast fashion.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Glance: Bridging the Gap Between You and High-End Brands</h2>Glance is redefining how you experience luxury fashion. With its&nbsp;AI for shopping&nbsp;feature, you can:&nbsp;<ul><li>Experience AI styling to see exactly how designer pieces look on you.</li><li>Explore personalized recommendations tailored to your style.</li><li>Access top brands like US Polo, American Eagle Outfitters, Hot Topic, J.Crew Factory, Calvin Klein etc right from your mobile lock screen.</li><li>Make purchases from across any shopping platform without scrolling through multiple ecommerce sites.&nbsp;</li><li>Run Glance AI app on smart tv and experience the AI styling and new fashion recommendations especially curated for you on the big screen.&nbsp;</li></ul><div class="raw-html-embed"><div>
 
 
 <a id="section5" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">Wrap Up</h2><a href="https://glance.com/us/blogs/glanceai/ai-trends/generative-ai-in-fashion-how-brands-are-growing-smarter?utm_source=Glance&amp;utm_medium=external&amp;utm_campaign=Glance+USA">Generative AI in fashion shopping</a> is fundamentally transforming the high-end fashion landscape. From creating digital twins of models to enabling fans to design their own sports kits, the technology is revolutionizing both creativity and consumer engagement. Brands like H&amp;M, PUMA, Nike, Zara, Levi’s, Ralph Lauren, and Under Armour are leading the charge by integrating AI into their design, marketing, and customer service strategies. The benefits are clear: faster design cycles, enhanced personalization, improved sustainability, and a more engaging shopping experience.As you explore these innovations, consider how generative AI might impact your own interactions with fashion and technology. Whether you’re a designer looking to push creative boundaries or a consumer seeking a more personalized experience, the rise of generative AI is a trend that’s here to stay.&nbsp; &nbsp;

Luxury Meets AI: How High-End Brands Are Using Generative AI to Redefine Fashion

Best AI to use for Learning & Creativity in 2025.jpg

A comprehensive guide on the best AI to use for boosting creativity and enhancing learning in 2025. Uncover tools that merge art, language, and data to empower innovative minds.

Best AI to use for Learning & Creativity in 2025

AI in Ecommerce.jpg

Discover how AI revolutionizes e-commerce with visual search, voice commerce, dynamic pricing, AR shopping, and personalized recommendations. Explore the future of AI-driven online shopping experiences!


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 The Future of AI in E-commerce: What's Coming Next

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</ol></div>Remember the last time you shopped online and thought, "Wow, how did they know exactly what I was looking for?" That wasn't just clever marketing—it was&nbsp;AI in e-commerce working its magic behind the scenes. While most of us have encountered basic product recommendations and chatbots, the real revolution is happening in ways most shoppers haven't experienced yet.Today's innovative retailers are using artificial intelligence to reimagine how we discover completely, try on, and purchase products online. From shopping with just your camera or voice to seeing exactly how a new sofa would look in your living room<a href="https://glance.com/us/blogs/glanceai/ai-shopping/e-commerce-trends-the-sustainable-way-to-upgrade-your-wardrobe">,&nbsp;AI in e-commerce</a> is creating shopping experiences that feel both futuristic and surprisingly natural.Let's explore how these advanced technologies are changing the way we shop and what they mean for both businesses and consumers.<div class="raw-html-embed"><div>
 
 
 <a id="section1" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Visual Search: Shopping Through Your Camera Lens</h2>Visual search represents one of the most powerful yet underutilized applications of&nbsp;AI in e-commerce. Unlike text-based searches that require specific keywords, visual search allows shoppers to simply upload an image to find similar or complementary products.<h3>How leading retailers are using visual search:</h3>•&nbsp;ASOS enables customers to upload photos of clothing items—whether from social media, magazines, or spotted by someone walking down the street—and instantly find similar items in their catalog.•&nbsp;Wayfair helps customers find furniture and decor that matches their existing spaces by analyzing spatial relationships and design elements in uploaded photos.•&nbsp;Pinterest Lens allows users to take photos of objects in the real world and find visually similar pins, products, and ideas.<h3>Benefits for shoppers and businesses:</h3>• Eliminates the frustration of trying to describe visual elements through text.• Makes discovering new products intuitive and efficient.• Creates a more engaging shopping experience.• leads to higher conversion rates for retailers implementing this technology.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Voice Commerce: The Hands-Free Shopping Revolution</h2>As voice assistants become increasingly sophisticated, voice commerce is emerging as a significant frontier for&nbsp;AI in e-commerce. Beyond simple reordering of staple items, advanced voice commerce systems are creating entirely new shopping experiences.<h3>Real-world voice commerce innovations:</h3>•&nbsp;Walmart + Google partnership enables voice-based grocery shopping with contextual suggestions based on meal planning and previous purchases.•&nbsp;Domino's Pizza pioneered voice ordering with AI that remembers preferences and handles complex customizations conversationally.•&nbsp;Amazon Echo devices allow seamless ordering and reordering with simple voice commands while providing product recommendations.<h3>How voice commerce is evolving:</h3>• Moving beyond basic commands to understanding shopping intent and context.• Creating conversational experiences that feel natural and intuitive.&nbsp;• Integrating with smart home devices to enable ambient commerce.• Making shopping accessible for people with mobility limitations or visual impairments.<div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Dynamic Pricing: Personalized Price Optimization</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/653565_f10a13a5ef.jpg" alt="online shopping"></figure><figure class="image"><img></figure>AI in e-commerce enables sophisticated dynamic pricing strategies beyond simple supply-demand calculations or competitor monitoring.<h3>Smart pricing strategies powered by AI:</h3>•&nbsp;Real-time market adaptation that adjusts prices based on competitor moves, inventory levels, and demand fluctuations.&nbsp;•&nbsp;Personalized pricing that considers customer loyalty, purchase history, and browsing patterns.•&nbsp;Bundle optimization that creates attractive product packages based on complementary item analysis.•&nbsp;Time-sensitive offers deployed at moments when customer purchase intent is highest.The most sophisticated dynamic pricing systems incorporate fairness constraints to prevent adverse outcomes for vulnerable consumers while still optimizing for business objectives—striking a balance that benefits retailers and shoppers.<div class="raw-html-embed"><div>
 
 
 <a id="section4" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Augmented Reality Integration: Try Before You Buy</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/Ai_Shopping_342577ce51.jpg" alt="Shopping online "></figure>The integration of AI with augmented reality (AR) is creating immersive shopping experiences that dramatically reduce purchase uncertainty for products traditionally challenging to sell online.<h3>Innovative AR shopping applications:</h3>•&nbsp;The IKEA Place app lets customers visualize furniture in their actual living spaces, with AI analyzing room dimensions and suggesting optimal placement.•&nbsp;L'Oreal's virtual makeup uses AI-powered AR to adapt to individual facial features, skin tones, and lighting conditions for realistic product trials.•&nbsp;Warby Parker's virtual try-on combines facial mapping AI with AR to help customers find eyewear frames that suit their unique face shape.•&nbsp;Nike Fit uses computer vision to scan feet and recommend the perfect shoe size, reducing fit-related returns.<h3>Key benefits of AI-powered AR shopping:</h3>• Reduces purchase uncertainty for high-consideration products.&nbsp;• Decreases return rates for items typically difficult to buy online.&nbsp;• Creates engaging, memorable shopping experiences.&nbsp;• Bridges the gap between online convenience and in-store try-before-you-buy confidence.<div class="raw-html-embed"><div>
 
 
 <a id="section5" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>AI-Enhanced Personalized Shopping Feeds:</h2>Lock screen platform Glance AI is revolutionizing mobile shopping by bringing personalized commerce directly to users without requiring them to open specific apps. Its AI engine analyzes user preferences and behaviors to deliver tailored shopping recommendations right on the lock screen, significantly reducing the path to purchase. By integrating the discovery phase of shopping into a space users see dozens of times daily, Glance creates seamless micro-shopping moments that transform how consumers discover products.<div class="raw-html-embed"><div>
 
 
 <a id="section6" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>The Future of&nbsp;AI in E-commerce: What's Coming Next</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/21858360_6480532_b246d45137.jpg" alt="Future of AI in retail with metaverse shopping "></figure>The next frontier for&nbsp;AI in e-commerce will likely center on hyper-personalization through multimodal AI systems that integrate visual, voice, text, and behavioral data to create deeply personalized shopping experiences.<h3>Emerging AI technologies to watch:</h3>•&nbsp;Neural network product design capable of generating custom products based on individual preferences.&nbsp;•&nbsp;Predictive commerce that anticipates needs and facilitates purchases before you even realize you need something.&nbsp;•&nbsp;Immersive shopping experiences combining virtual reality, augmented reality, and AI for fully interactive shopping environments.&nbsp;•&nbsp;Social commerce AI that transforms passive scrolling into contextual shopping moments within social platforms.&nbsp;•&nbsp;Blockchain + AI integration for transparent supply chains and personalized sustainability metrics.<div class="raw-html-embed"><div>
 
 
 <a id="section7" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Final Thoughts</h2>The most effective applications of&nbsp;AI in e-commerce aren't just about automating existing processes—they're about creating entirely new ways for customers to discover, experience, and purchase products. While chatbots and product recommendations have become table stakes, the emerging frontiers of visual search, voice commerce, sentiment analysis, dynamic pricing, and AR integration represent the <a href="https://glance.com/us/blogs/glanceai/ai-shopping/top-5-online-shopping-trends-that-will-dominate-your-doorstep-experience-in-2025">next wave of innovation in online shopping.</a>For e-commerce businesses, these technologies offer powerful opportunities to differentiate and create memorable shopping experiences. For consumers, they promise a future where online shopping is not just convenient but truly intuitive, engaging, and personalized in ways that were impossible just a few years ago.<div class="raw-html-embed"><div>
 
 
 <a id="section8" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Frequently Asked Questions&nbsp;</h2><h3>What is AI in e-commerce?</h3>AI in e-commerce refers to the use of artificial intelligence technologies to enhance online shopping experiences. This includes technologies for personalization, visual search, voice shopping, chatbots, inventory management, fraud detection, and augmented reality shopping experiences.<h3>How is AI changing the ecommerce industry?</h3>AI is transforming e-commerce by creating more personalized shopping experiences, enabling new ways to discover products (like visual and voice search), optimizing pricing and inventory, enhancing security, and removing traditional barriers to online shopping through technologies like augmented reality try-ons.<h3>What are the benefits of implementing AI in an e-commerce business?</h3>Key benefits include increased conversion rates, reduced return rates, enhanced customer satisfaction, improved operational efficiency, better inventory management, more effective fraud prevention, and the ability to create distinctive shopping experiences that differentiate from competitors.<h3>How can small e-commerce businesses implement AI?</h3>Small businesses can start with ready-to-use AI tools available through e-commerce platforms like Shopify or BigCommerce, implement third-party AI solutions for specific functions like product recommendations or chatbots, or use API services from companies specializing in e-commerce AI without requiring extensive technical expertise.<h3>Is&nbsp;AI in e-commerce cost-effective for businesses?</h3>While sophisticated custom AI solutions can be expensive, many affordable options exist for businesses of all sizes. Many e-commerce platforms now include basic AI functionalities in their standard packages, and the return on investment often justifies the cost through increased sales, improved customer retention, and operational efficiencies. &nbsp;

<div class="raw-html-embed">
 
 <ol style="">
 <a href="#section1">
 
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 Visual Search: Shopping Through Your Camera Lens
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 Voice Commerce: The Hands-Free Shopping Revolution
 
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 Dynamic Pricing: Personalized Price Optimization
 
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 Augmented Reality Integration: Try Before You Buy
 
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 AI-Enhanced Personalized Shopping Feeds
 
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 The Future of AI in E-commerce: What's Coming Next

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 Final Thoughts

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 Frequently Asked Questions

 </li>
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</ol></div>Remember the last time you shopped online and thought, "Wow, how did they know exactly what I was looking for?" That wasn't just clever marketing—it was&nbsp;AI in e-commerce working its magic behind the scenes. While most of us have encountered basic product recommendations and chatbots, the real revolution is happening in ways most shoppers haven't experienced yet.Today's innovative retailers are using artificial intelligence to reimagine how we discover completely, try on, and purchase products online. From shopping with just your camera or voice to seeing exactly how a new sofa would look in your living room,&nbsp;AI in e-commerce is creating shopping experiences that feel both futuristic and surprisingly natural.Let's explore how these advanced technologies are changing the way we shop and what they mean for both businesses and consumers.<div class="raw-html-embed"><div>
 
 
 <a id="section1" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Visual Search: Shopping Through Your Camera Lens</h2>Visual search represents one of the most powerful yet underutilized applications of&nbsp;AI in e-commerce. Unlike text-based searches that require specific keywords, visual search allows shoppers to simply upload an image to find similar or complementary products.<h3>How leading retailers are using visual search:</h3>•&nbsp;ASOS enables customers to upload photos of clothing items—whether from social media, magazines, or spotted by someone walking down the street—and instantly find similar items in their catalog.•&nbsp;Wayfair helps customers find furniture and decor that matches their existing spaces by analyzing spatial relationships and design elements in uploaded photos.•&nbsp;Pinterest Lens allows users to take photos of objects in the real world and find visually similar pins, products, and ideas.<h3>Benefits for shoppers and businesses:</h3>• Eliminates the frustration of trying to describe visual elements through text.• Makes discovering new products intuitive and efficient.• Creates a more engaging shopping experience.• leads to higher conversion rates for retailers implementing this technology.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Voice Commerce: The Hands-Free Shopping Revolution</h2>As voice assistants become increasingly sophisticated, voice commerce is emerging as a significant frontier for&nbsp;AI in e-commerce. Beyond simple reordering of staple items, advanced voice commerce systems are creating entirely new shopping experiences.<h3>Real-world voice commerce innovations:</h3>•&nbsp;Walmart + Google partnership enables voice-based grocery shopping with contextual suggestions based on meal planning and previous purchases.•&nbsp;Domino's Pizza pioneered voice ordering with AI that remembers preferences and handles complex customizations conversationally.•&nbsp;Amazon Echo devices allow seamless ordering and reordering with simple voice commands while providing product recommendations.<h3>How voice commerce is evolving:</h3>• Moving beyond basic commands to understanding shopping intent and context.• Creating conversational experiences that feel natural and intuitive.&nbsp;• Integrating with smart home devices to enable ambient commerce.• Making shopping accessible for people with mobility limitations or visual impairments.<div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Dynamic Pricing: Personalized Price Optimization</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/653565_f10a13a5ef.jpg" alt="online shopping"></figure><figure class="image"><img></figure>AI in e-commerce enables sophisticated dynamic pricing strategies beyond simple supply-demand calculations or competitor monitoring.<h3>Smart pricing strategies powered by AI:</h3>•&nbsp;Real-time market adaptation that adjusts prices based on competitor moves, inventory levels, and demand fluctuations.&nbsp;•&nbsp;Personalized pricing that considers customer loyalty, purchase history, and browsing patterns.•&nbsp;Bundle optimization that creates attractive product packages based on complementary item analysis.•&nbsp;Time-sensitive offers deployed at moments when customer purchase intent is highest.The most sophisticated dynamic pricing systems incorporate fairness constraints to prevent adverse outcomes for vulnerable consumers while still optimizing for business objectives—striking a balance that benefits retailers and shoppers.<div class="raw-html-embed"><div>
 
 
 <a id="section4" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Augmented Reality Integration: Try Before You Buy</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/Ai_Shopping_342577ce51.jpg" alt="Shopping online "></figure>The integration of AI with augmented reality (AR) is creating immersive shopping experiences that dramatically reduce purchase uncertainty for products traditionally challenging to sell online.<h3>Innovative AR shopping applications:</h3>•&nbsp;The IKEA Place app lets customers visualize furniture in their actual living spaces, with AI analyzing room dimensions and suggesting optimal placement.•&nbsp;L'Oreal's virtual makeup uses AI-powered AR to adapt to individual facial features, skin tones, and lighting conditions for realistic product trials.•&nbsp;Warby Parker's virtual try-on combines facial mapping AI with AR to help customers find eyewear frames that suit their unique face shape.•&nbsp;Nike Fit uses computer vision to scan feet and recommend the perfect shoe size, reducing fit-related returns.<h3>Key benefits of AI-powered AR shopping:</h3>• Reduces purchase uncertainty for high-consideration products.&nbsp;• Decreases return rates for items typically difficult to buy online.&nbsp;• Creates engaging, memorable shopping experiences.&nbsp;• Bridges the gap between online convenience and in-store try-before-you-buy confidence.<div class="raw-html-embed"><div>
 
 
 <a id="section5" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>AI-Enhanced Personalized Shopping Feeds:</h2>Lock screen platform Glance AI is revolutionizing mobile shopping by bringing personalized commerce directly to users without requiring them to open specific apps. Its AI engine analyzes user preferences and behaviors to deliver tailored shopping recommendations right on the lock screen, significantly reducing the path to purchase. By integrating the discovery phase of shopping into a space users see dozens of times daily, Glance creates seamless micro-shopping moments that transform how consumers discover products.<div class="raw-html-embed"><div>
 
 
 <a id="section6" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>The Future of&nbsp;AI in E-commerce: What's Coming Next</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/21858360_6480532_b246d45137.jpg" alt="Future of AI in retail with metaverse shopping "></figure>The next frontier for&nbsp;AI in e-commerce will likely center on hyper-personalization through multimodal AI systems that integrate visual, voice, text, and behavioral data to create deeply personalized shopping experiences.<h3>Emerging AI technologies to watch:</h3>•&nbsp;Neural network product design capable of generating custom products based on individual preferences.&nbsp;•&nbsp;Predictive commerce that anticipates needs and facilitates purchases before you even realize you need something.&nbsp;•&nbsp;Immersive shopping experiences combining virtual reality, augmented reality, and AI for fully interactive shopping environments.&nbsp;•&nbsp;Social commerce AI that transforms passive scrolling into contextual shopping moments within social platforms.&nbsp;•&nbsp;Blockchain + AI integration for transparent supply chains and personalized sustainability metrics.<div class="raw-html-embed"><div>
 
 
 <a id="section7" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Final Thoughts</h2>The most effective applications of&nbsp;AI in e-commerce aren't just about automating existing processes—they're about creating entirely new ways for customers to discover, experience, and purchase products. While chatbots and product recommendations have become table stakes, the emerging frontiers of visual search, voice commerce, sentiment analysis, dynamic pricing, and AR integration represent the next wave of innovation in online shopping.For e-commerce businesses, these technologies offer powerful opportunities to differentiate and create memorable shopping experiences. For consumers, they promise a future where online shopping is not just convenient but truly intuitive, engaging, and personalized in ways that were impossible just a few years ago.<div class="raw-html-embed"><div>
 
 
 <a id="section8" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>Frequently Asked Questions&nbsp;</h2><h3>What is AI in e-commerce?</h3>AI in e-commerce refers to the use of artificial intelligence technologies to enhance online shopping experiences. This includes technologies for personalization, visual search, voice shopping, chatbots, inventory management, fraud detection, and augmented reality shopping experiences.<h3>How is AI changing the ecommerce industry?</h3>AI is transforming e-commerce by creating more personalized shopping experiences, enabling new ways to discover products (like visual and voice search), optimizing pricing and inventory, enhancing security, and removing traditional barriers to online shopping through technologies like augmented reality try-ons.<h3>What are the benefits of implementing AI in an e-commerce business?</h3>Key benefits include increased conversion rates, reduced return rates, enhanced customer satisfaction, improved operational efficiency, better inventory management, more effective fraud prevention, and the ability to create distinctive shopping experiences that differentiate from competitors.<h3>How can small e-commerce businesses implement AI?</h3>Small businesses can start with ready-to-use AI tools available through e-commerce platforms like Shopify or BigCommerce, implement third-party AI solutions for specific functions like product recommendations or chatbots, or use API services from companies specializing in e-commerce AI without requiring extensive technical expertise.<h3>Is&nbsp;AI in e-commerce cost-effective for businesses?</h3>While sophisticated custom AI solutions can be expensive, many affordable options exist for businesses of all sizes. Many e-commerce platforms now include basic AI functionalities in their standard packages, and the return on investment often justifies the cost through increased sales, improved customer retention, and operational efficiencies. &nbsp;

AI in E-commerce: A Winning Combination for Smarter, Faster, and Better Shopping

gen z fashion trends 

Explore the top 15 Gen Z fashion trends shaping 2025 — from eco-conscious styles to unapologetically bold statements. Discover what’s hot and how to own it.



Gen Z Fashion Trends 2025: Bold, Sustainable, and Totally You

Gen AI in Fashion┬á copy.jpg

Fashion brands are revolutionizing design, marketing, and customer experience with Generative AI. From AI-powered trend forecasting and virtual try-ons to personalized shopping.  

Generative AI in Fashion: How Brands Are Growing Smarter

AI in Retail on Shopping Experience.jpg

AI in retail uses data-driven insights to customize product recommendations, pricing, and service, ensuring every shopping interaction is uniquely tailored to your preferences.

<div class="raw-html-embed">
 
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 What Is AI in Retail?
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 How AI Is Used in Retail?
 
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 What Impact AI in Retail Creates on Personalized Shopping?
 
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 Top Retail Companies Leveraging AI for Personalization
 
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 The Future of Retail with AI
 
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</ol></div>Have you ever wondered how every product recommendation you see online seems like it was made just for you? It's the magic of&nbsp;<a href="https://en.wikipedia.org/wiki/History_of_artificial_intelligence#:~:text=The%20field%20of%20AI%20research,would%20exist%20within%20a%20generation." target="_blank" rel="noopener noreferrer">artificial intelligence</a>—a technology that first emerged in 1956 and has since evolved to breathe new life into retail. Today, (Artificial Intelligence) AI doesn’t just automate tasks; it creates shopping experiences that feel completely customized to your unique style and needs. But what exactly is AI in retail, and how has it impacted your shopping journey? Let’s explore this in depth.<div class="raw-html-embed"><div>
 
 
 <a id="section1" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">What Is AI in Retail?</h2><figure class="image"><img src="https://glanceweb-staging.s3.ap-southeast-1.amazonaws.com/AI_in_retail_76f5f10503.jpg"></figure>At its core, AI in retail refers to the use of computer systems that learn from data to understand and predict customer behavior. It is like having a super-smart assistant that never sleeps—one that examines every click, purchase, and even the time you spend browsing, then uses that information to recommend products you’re likely to love.When you see a “Recommended for You” section or receive an email with deals that seem spot-on, that’s AI in action. It’s constantly analyzing trends, comparing your choices with those of millions of other shoppers, and adjusting suggestions in real time. The result? A shopping experience that’s truly personal.<div class="raw-html-embed"><div>
 
 
 <a id="section2" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2 style="text-align:justify;">How AI Is Used in Retail?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/Ai_is_used_in_Retail_8bb6b2eaf0.jpg" alt="Shows how Ai is used in Retail "></figure>So, how does AI in retail actually make your shopping more personalized? Here are some ways retailers use AI to enhance your experience:Customized Product Suggestions: When you shop online, the recommendations you see aren’t random. They’re generated by algorithms that take a close look at your browsing history and past purchases. Have you ever clicked on “Customers who bought this also bought…” and thought, “Wow, that’s exactly what I need”? That’s AI learning your preferences and offering you tailored suggestions.Inventory Management: AI helps prevent "Out of stock” scenarios by forecasting demand. Retailers use AI to predict which items will be popular based on trends and previous sales data. This ensures that products you want are available when you need them—reducing the frustration of empty shelves.Smart Customer Service: AI is &nbsp;also used in answering customers’ questions in seconds through AI-powered customer support bots. These bots are designed to handle common queries about product details, order tracking, and returns, freeing up human agents to tackle more complex issues. It’s a win-win: you get quick answers, and retailers can offer around-the-clock support.Dynamic Pricing: Prices on products sometimes change as per the demand and supply. AI constantly monitors market conditions, competitor prices, and demand levels to adjust prices dynamically. &nbsp;Visual and Voice Search: AI also lets you do visual and voice search on online apps. You may snap a photo of a stylish pair of shoes and instantly find similar options online. Or using your voice to ask, “What’s the best deal on wireless headphones?” AI technologies like computer vision and natural language processing power these features, making it easier for you to search in ways that are natural and intuitive.<div class="raw-html-embed"><div>
 
 
 <a id="section3" style="position: absolute; top: -100px"></a>
 
 
 
 </div></div><h2>What Impact AI in Retail Creates on Personalized Shopping?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/3_1_216df4c789.jpg" alt="impact ai makes on personalised shopping "></figure>Now, let’s talk about what all this means for you. AI isn’t just making retail operations more efficient—it’s directly enhancing your shopping experience in several surprising ways:Curated Recommendations That Hit the Mark: Ever found yourself saying, “Wow, that’s exactly what I needed!” when a product recommendation pops up? That’s because AI is carefully curating suggestions based on your unique tastes. It’s like having a personal shopper who always knows what suits you best.Tailored Promotions Just for You: Did you know that the discounts and deals you receive are often based on your shopping behavior? Retailers use AI to analyze your purchase patterns and offer personalized promotions that match your interests. This means you might get a special discount on that gadget you’ve been eyeing or an exclusive offer on your favorite brand of clothing.Enhanced In-Store Experiences: When you visit a store, AI-driven tools can make your experience more interactive and enjoyable. For example, smart mirrors in clothing stores might show you different outfit options as soon as you try on a dress. Digital displays could update in real time with offers that match your preferences. It’s all designed to make your in-store visit as personalized as your online shopping.Customer Relationship Buildings: Frustrated by long wait times for customer service? With AI-powered chatbots, help is available 24/7. These virtual assistants remember your previous interactions, so they can offer solutions that are relevant to you. Whether it’s tracking an order or answering a product question, you get fast, effective support without the hassle.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Top Retail Companies Leveraging AI for Personalization</h2>Curious about who’s leading the way in personalized shopping? Here are some major US retailers that are already harnessing AI to transform the shopping experience:Amazon: You’ve likely experienced Amazon’s recommendation engine firsthand. By analyzing your purchase history and browsing behavior, Amazon offers suggestions that feel almost like they were made just for you. It’s a system that continually learns and adapts, ensuring that your next shopping session feels even more personalized.Walmart: Walmart uses AI not only for inventory management but also to deliver targeted promotions and product suggestions. Their real-time data analytics ensure that you’re more likely to find what you need—whether you’re shopping online or in-store.Sephora: Sephora’s AI-powered tools, like Color IQ and virtual try-ons, are revolutionizing the beauty shopping experience. They help match products to your skin tone and style preferences, making it easier for you to discover the perfect makeup and skincare items.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">The Future of Retail with AI</h2>&nbsp;“Predicting the future is not magic, it's AI!"-Dave WatersWhat does the future hold for your shopping experience as <a href="https://glance.com/us/blogs/glanceai/ai-shopping/top-5-online-shopping-trends-that-will-dominate-your-doorstep-experience-in-2025">AI continues to develop</a>? Here are a few exciting trends you might see soon:Even Deeper Personalization: As AI systems gather more data about your habits, the product recommendations and promotions you receive will become even more refined. You might soon find that every interaction with your favorite retailer feels like it was tailored just for you—almost anticipating your needs before you even realize them. Smart Shopping Assistants: You may have an AI agent that not only recommends products but can also help you make purchases. With advancements in generative AI, these assistants could manage shopping lists and even complete transactions on your behalf, all within a set budget that you control. Unified Omnichannel Experiences: Your online and in-store experiences will continue to blend seamlessly. Data from your mobile app, website, and physical visits will combine to provide a consistent and personalized experience no matter where you shop. It’s all about making your life easier, whether you’re browsing from home or exploring a local store. Ethical and Transparent AI: With the increasing use of AI in retail, there’s a growing emphasis on protecting your data and ensuring transparency. Future AI systems will likely give you more control over your personal information and provide clear insights into how your data is being used to personalize your shopping experience.Glance AI&nbsp;Our Glance space, already known for delivering instant news insights, sports scores, weather updates, and effortless shopping, now also offers a dedicated Glance app.<a href="https://glance.com/glanceai" target="_blank" rel="noopener noreferrer"> With this app, you get virtual try-ons, personalized recommendations,</a> and a direct connection to the purchasing platform, making your shopping experience even more amazing. Plus, these capabilities are available on<a href="https://glance.com/newsroom/pressrelease/glance-and-airtel-digital-tv-partner-to-launch-glance-tv"> Glance TV</a> too.<h3 style="text-align:justify;">Wrap Up</h3>In the retail market, AI is providing the most suitable product recommendations, deals, and quick answers from chatbots to make your shopping journey smoother and more enjoyable. As AI continues to advance, you can expect even more innovative features that enhance your experience, whether online or in a physical store.So, enjoy this new era of shopping, where every interaction is designed just for you.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs&nbsp;</h2><ol><li>How Zara is Using AI? Zara leverages AI to instantly spot emerging trends and optimize its supply chain. Real‑time data from social media and sales helps adjust designs and inventory on the fly, ensuring fast responsiveness to consumer demand.</li><li>How H&amp;M is Using AI? H&amp;M employs AI for demand forecasting, efficient inventory management, and personalized shopping experiences. By analyzing buying behavior and market trends, it tailors recommendations and streamlines operations.</li><li>What is Gen AI in Luxury Retail? Generative AI in luxury retail creates bespoke visuals, custom marketing content, and unique product designs. This technology enables luxury brands to deliver exclusive, personalized experiences that enhance brand prestige.</li><li>How AI is Used in Fashion Retail? Across fashion retail, AI drives trend prediction, stock optimization, and personalized recommendations. It also powers virtual try‑on tools and chatbots, improving both online and in‑store customer interactions.</li><li>What are the Disadvantages of&nbsp;AI in Retail? AI in retail can introduce privacy risks, algorithmic bias, and high implementation costs. It may also reduce personal customer interaction and contribute to job displacement when over‑relied upon.</li></ol> &nbsp;&nbsp; &nbsp;

How AI in Retail is Tailoring Your Shopping Experience?

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Gen AI in retail reshapes the landscape of the industry by tailoring product recommendations, automating inventory management, and optimizing pricing strategies.



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 How Does Generative AI Enhance Existing AI Systems in Retail?
 
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 Benefits of Gen AI in Retail for You (The Consumer) 
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 Benefits of Generative AI for Retail Businesses
 
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 Experience the Power of Gen AI in Retail with Glance 
 
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</ol></div>Have you ever stopped to wonder why your online shopping experience seems so perfectly tailored to your taste? Or how do the recommendations you see on your favorite retail websites appear to anticipate your needs almost before you even know them? In today’s fast-paced digital world, the answer lies in generative artificial intelligence (gen AI)—an innovation that’s not only reshaping how retail operates but also transforming the way you shop every day.In this blog, we’ll explore how generative AI enhances existing AI systems in retail, how it’s used throughout the retail lifecycle, and the significant benefits it brings to both consumers like you and the businesses you love. But first, let's start with what Generative AI is.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">What Is Generative AI?</h2>At its simplest, generative AI refers to a type of artificial intelligence that uses algorithms to analyze large datasets and generate new content that resembles the data it has learned from. Unlike traditional AI models that operate within a fixed set of rules or pre-programmed responses, generative AI innovates by producing new text, images, or even designs based on the patterns and information it has absorbed.For example, while older AI systems might simply recommend products based on past purchases, <a href="https://glance.com/us/blogs/glanceai/ai-trends/generative-ai-in-fashion-how-brands-are-growing-smarter">gen AI in retail</a> can actually create personalized content—from crafting unique product descriptions to designing visual elements that align with your personal style.&nbsp; How? Let’s discuss this.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How Does Generative AI Enhance Existing AI Systems in Retail?</h2>By 2029, generative AI in the retail market is expected to reach $4.2 billion at a CAGR of 39.6%.&nbsp; (<a href="https://www.thebusinessresearchcompany.com/report/generative-ai-in-retail-global-market-report" target="_blank" rel="noopener noreferrer">source</a>)&nbsp;In Generative AI, Models such as GPT-4 and other transformer-based systems are at the forefront of this technology, harnessing vast amounts of data (often from sources as expansive as the internet) to understand context and generate relevant, creative outputs.When we compare traditional AI with gen AI in retail, the difference is clear. Traditional AI systems have long been used for tasks such as customer segmentation, demand forecasting, and basic product recommendations. They work by analyzing historical data and applying pre-defined rules to predict outcomes. For example, a typical AI system might determine that customers who buy running shoes are also likely to purchase athletic socks.Generative AI, on the other hand, takes that a step further by not only processing data but also creating new outputs from scratch. This means that instead of merely predicting what products you might like based on past behavior, generative AI can design new, customized product suggestions and even tailor marketing messages specifically for you.It can even generate detailed product summaries, propose style combinations, and simulate how a product would look in your home using augmented reality.&nbsp;This transformation is achieved through advanced techniques like Generative Adversarial Networks (GANs) and transformer models, which work together to refine and improve their outputs continuously based on feedback.By integrating with existing systems, generative AI acts as a force multiplier. It enriches the data-driven insights provided by traditional AI and presents them in more engaging and actionable formats.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Benefits of Gen AI in Retail for You (The Consumer)</h2>So, how does generative AI enhance your shopping experience, and why should you be excited about it?<h3 style="text-align:justify;">Tailored Recommendations:</h3>Every time you log onto your favorite online store, the products suggested are not random—they’re specifically chosen based on your behavior and preferences. This means less time searching and more time enjoying products that truly fit your style and needs.<h3 style="text-align:justify;">Interactive Virtual Try-Ons:&nbsp;</h3>With Gen AI, you can see how clothes, makeup, or even home decor items look on you or in your space before making a purchase. This minimizes the guesswork and helps you make more confident decisions.<h3 style="text-align:justify;">Personalized Offers and Deals:&nbsp;</h3>Gen AI can analyze your shopping history to deliver exclusive promotions tailored just for you. Whether it’s a special discount on your favorite brand or a flash sale on items you frequently purchase, these personalized deals can save you money and enhance your overall experience.<h3 style="text-align:justify;">Effortless Customer Service:&nbsp;</h3>When you have a question or need assistance, AI-powered chatbots offer immediate, personalized support. No more waiting on hold or navigating complicated phone trees—the help you need is just a few clicks away.<h3 style="text-align:justify;">Enhanced Visual Experience:&nbsp;</h3>With features like visual search and augmented reality, you can quickly find products that match your taste simply by uploading an image or using voice commands. This innovative approach makes shopping more engaging and fun.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Benefits of Generative AI for Retail Businesses</h2>Of course, <a href="https://glance.com/newsroom/pressrelease/glance-and-google-cloud-join-forces-to-build-the-future-of-gen-AI" target="_blank" rel="noopener noreferrer">Gen AI in retail</a> is not only just about making your shopping experience better—retailers also benefit greatly from adopting generative AI. As per statistics, the <a href="https://glance.com/us/blogs/glanceai/ai-shopping/how-ai-in-retail-is-tailoring-your-shopping-experience">total financial impact of AI on retail businesses</a> is forecasted to be $9.2 trillion by 2029, with generative AI expected to represent about 78% of this impact, reaching $4.4 trillion. (<a href="https://www.ihlservices.com/news/analyst-corner/2023/05/new-forecast-reveals-groundbreaking-potential-of-generative-ai-in-the-retail-industry-9-2-trillion-impact-expected-by-2029/" target="_blank" rel="noopener noreferrer">source</a>)&nbsp;To understand it better, take the example of&nbsp;<a href="https://www.businessinsider.com/wholesale-formal-gown-distributor-using-ai-for-ecommerce-operations?" target="_blank" rel="noopener noreferrer">Amarra</a>, a global distributor of special-occasion gowns. It integrated AI to write product descriptions, reducing content creation time by 60%, and implemented an AI-powered inventory management system that decreased overstocking by 40%. Similarly, McDonald's is upgrading its restaurants with AI-powered drive-throughs and tools for managers to improve both customer and staff experiences.&nbsp;Here is how businesses leverage Gen AI:&nbsp;<h3 style="text-align:justify;">Cost Efficiency and Operational Excellence:&nbsp;</h3>Automating tasks such as content creation, inventory management, and customer support leads to significant cost savings. This efficiency allows businesses to focus on strategic growth and innovation.<h3 style="text-align:justify;">Enhanced Customer Insights:&nbsp;</h3>With AI analyzing vast amounts of data, retailers gain a deeper understanding of customer behavior and preferences. These insights drive better marketing strategies, improved product offerings, and ultimately, increased sales.<h3 style="text-align:justify;">Increased Sales and Profitability:&nbsp;</h3>By leveraging AI for dynamic pricing, personalized recommendations, and optimized marketing campaigns, retailers can boost conversion rates and improve profit margins. For instance, studies indicate that personalized marketing can increase sales by up to 15%.<h3 style="text-align:justify;">Faster Product Innovation:&nbsp;</h3>Gen AI accelerates the product development cycle by rapidly generating new design ideas and content. This speed-to-market can be a game-changer, especially in fast-paced industries like fashion and electronics.<h3 style="text-align:justify;">Better Supply Chain Management:</h3>Optimizing inventory and procurement processes with AI leads to reduced waste, lower operational costs, and improved product availability—all of which translate into a smoother shopping experience for customers.<h3 style="text-align:justify;">Improved Brand Loyalty:&nbsp;</h3>Offering highly personalized, consistent, and engaging experiences fosters stronger customer relationships, reducing churn and building long-term loyalty.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2>Experience the Power of Gen AI in Retail with Glance&nbsp;</h2>At Glance, we’re redefining how you shop, making it more intuitive, exciting, and tailored just for you. No more endless scrolling or guessing what might look good—our Glance AI-powered retail experience brings the store to you, right where you are.With Shop on Glance, you get personalized recommendations based on your style, preferences, and the latest trends right on your lock screen. Whether it’s fashion, beauty, footwear, or accessories, our AI understands what you love and curates options that feel like they were picked just for you.And here’s where it gets even better—our upcoming <a href="https://glance.com/glanceai" target="_blank" rel="noopener noreferrer">Glance AI</a> app lets you try on clothes virtually before making a purchase. Imagine seeing how that perfect dress —all without stepping into a store!If you love experiencing all these virtual shopping innovations on a big screen, Glance TV brings it all to life. You can explore styles, try virtual looks, and shop effortlessly—with Glance on TV.&nbsp;<h3 style="text-align:justify;">Wrap up&nbsp;</h3>Generative AI is not just an upgrade—it’s a revolution that’s redefining the retail industry from the ground up. It’s enhancing the way you shop by delivering highly personalized experiences, making operations more efficient, and fostering innovation at every stage of the retail lifecycle.Whether you’re a savvy shopper enjoying a custom-tailored experience or a retailer planning your next strategic move, embracing generative AI is the key to unlocking a new era of retail innovation. It’s time to transform the shopping experience into one that’s smarter, faster, and more personalized than ever before.&nbsp; &nbsp;

How Gen AI is Revolutionizing The Retail Industry?

Hottest AI Trend - Uncensored AI

Among the biggest artificial intelligence trends of 2025, uncensored AI is redefining digital freedom and creativity. Discover how it differs from ChatGPT and Gemini and what it means for the future.



Hottest Artificial Intelligence Trends of 2025: Uncensored AI 

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Online shopping trends in 2025 are set to revolutionize how you browse, buy, and receive products, making shopping more exciting.



<div class="raw-html-embed">
 
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 Top 5 Online Shopping Trends of 2025 
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 Impact of the Online Shopping Trends on Your Shopping Experience

 
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 </ol></div>Online shopping isn’t just a convenience anymore—it’s a lifestyle revolution that’s completely transformed the way you discover, try, and buy products. Today, it has created an ecosystem where every aspect of purchasing is tailored to your needs, and almost everyone relies on this e-shopping for big to small requirements; even numbers confirm it.&nbsp;&nbsp;<a href="https://www.tidio.com/blog/online-shopping-statistics/" target="_blank" rel="noopener noreferrer">According to Statistics</a>, there are over 2.14 billion online shoppers worldwide, with the United States alone boasting over 268 million. With an annual online spend per capita reaching up to $3,428 in the US.&nbsp;As technology and thought processes of people are evolving, the online commerce market is adapting to this new change and evolving rapidly, witnessing a number of trends from voice or image search shopping and browsing powered with AI, AR, and VR to sustainable and second-hand purchasing. But what are those top five online shopping trends that are reshaping your experience right now, making doorstep delivery more dynamic and personalized than ever before?<img class="image_resized" style="width:97.45%;" src="https://glance-web.glance-cdn.com/image1_83f281902e.png"> Source:<a href="https://cosresearch.wpengine.com/research/what-people-buy-online/?utm_source=chatgpt.com" target="_blank" rel="noopener noreferrer">https://cosresearch.wpengine.com/research/what-people-buy-online/?utm_source=chatgpt.com</a><div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Top 5&nbsp;Online Shopping Trends of 2025&nbsp;</h2><h3 style="text-align:justify;">1. AI-Personalized Shopping Experience</h3>One undebatable trend dominating online shopping is AI-powered personalization. It doesn’t just display products randomly but actively learns what you love using sophisticated machine-learning techniques. These systems will first understand your tastes, purchase history, and even browsing behavior to deliver suggestions that feel like they were handpicked just for you.&nbsp;Did you know that a survey involving 1,026 U.S. respondents revealed that 38% appreciate personalized recommendations facilitated by AI, while 31% acknowledge faster processes enabled by AI tools? (<a href="https://www.techradar.com/pro/consumers-are-warming-up-to-ai-assistants-survey-finds-1-3-of-us-would-allow-ai-to-make-purchases?utm_source=chatgpt.com" target="_blank" rel="noopener noreferrer">Source</a>)This means fewer hours scrolling through endless products and more time discovering items that truly resonate with your style. Whether you’re in the market for the latest tech gadget, a statement piece of clothing, or everyday essentials, the AI in 2025 will streamline the entire process—transforming your purchasing experience from a chore into a delightful, personalized journey.<h3 style="text-align:justify;">2. Virtual Try Ons with AI or AR&nbsp;</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/person_using_ar_technology_perform_their_occupation_8a91baea2a.jpg" alt="virtual tryons "></figure>Another trend that's revolutionizing online shopping is virtual try-ons powered by both AI and augmented reality. Instead of taking a leap of faith and ordering without a clue, these systems allow you to see how an item will look on you before you hit "buy."&nbsp;So how does it work? AI analyzes your photos or digital avatar—considering your body shape, style history, and even current lighting conditions—to generate a realistic image of you wearing the product. If you’re experiencing the try-ons with AR, the technology overlays digital images onto your live camera view, letting you interact with the item in real-time as you move and adjust your perspective.&nbsp;Our Glance powered with <a href="https://glance.com/us/blogs/glanceai/ai-trends/how-gen-ai-is-revolutionizing-the-retail-industry">Gen AI</a>, takes this e-shopping experience to the next level. It lets you test various styles directly on your lock screen for an immediate, personalized shopping experience. Additionally, you can run the Glance app on your smart TV to view a detailed, real-time preview of how products look on you. This seamless integration across devices removes uncertainty and helps you make informed purchase decisions, combining convenience with accuracy and a high degree of personalization in online shopping.<h3 style="text-align:justify;">3. Sustainable Shopping: The Eco-Friendly Revolution</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/12178792_4936196_3ac0a0136f.jpg" alt="sustainable online shopping "></figure>Sustainability is no longer a niche concern—it’s one of the defining characteristics of modern&nbsp;online shopping trends. As environmental awareness grows, we all are increasingly seeking out eco-friendly brands and practices, right? We prefer products made from recycled materials to ethically sourced fabrics and upcycled fashion. Online marketplaces are now featuring dedicated sections for sustainable brands, making it easier to shop with a conscience. Whether you’re looking for vintage treasures or cutting-edge sustainable fashion, the shift toward eco-friendly practices is reshaping the industry.Platforms like Depop and Etsy have become hotspots for secondhand and upcycled items. These platforms not only offer unique pieces that tell a story but also align with the growing consumer demand for responsible shopping.&nbsp;&nbsp;<h3 style="text-align:justify;">4. Social Media Influence: The Power of Digital Communities</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/2150400620_c2c67601af.jpg" alt="social media influencers"></figure>Social media continues to be a major catalyst for&nbsp;online shopping trends. Platforms like TikTok, Instagram, and Pinterest are more than just entertainment hubs—they’re dynamic spaces where trends are born, shared, and celebrated. This year also the influence of social media will play a bigger role in shaping what, when, and how you shop online.Online communities drive engagement and create a sense of belonging that traditional advertising can’t match. When you see your favorite influencers unboxing products or sharing honest reviews, or you interact with user-generated content (UGC), that provides a candid look at products in real-life settings, offering you authentic insights into quality, fit, and style. This trend makes the virtual purchasing experience feel more personal and relatable, ensuring that your decisions are informed by real customer experiences rather than glossy advertisements.<h3 style="text-align:justify;">5. Faster Delivery: Speed is the New Currency</h3><figure class="image"><img src="https://glance-web.glance-cdn.com/4716_b5a71e9f6c.jpg" alt="faster delivery "></figure>In today’s fast-paced world, waiting is a luxury few can afford. So here it is- Faster delivery times are emerging as one of the most critical&nbsp;online shopping trends. Recent ecommerce benchmarks indicate that the need for speed has never been higher—retailers are now competing to offer same-day or next-day delivery options.The demand for rapid delivery is driven by the desire for instant gratification. In the United States, where&nbsp;<a href="https://www.tidio.com/blog/online-shopping-statistics/" target="_blank" rel="noopener noreferrer">70% of the population shops online</a>, the expectation is clear: you want your orders at your doorstep, and you want them fast. As logistics and supply chain technologies continue to improve, delivery times are shrinking, and customer satisfaction is on the rise.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Impact of the&nbsp;Online Shopping Trends on Your Shopping Experience</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/image2_f1e94ffc71.png" alt="number of digital shoppers"></figure>Source:&nbsp;<a href="https://optinmonster.com/online-shopping-statistics/" target="_blank" rel="noopener noreferrer">https://optinmonster.com/online-shopping-statistics/</a>&nbsp;Online shopping is increasing rapidly in the country, and definitely,&nbsp;online shopping trends are making a great contribution to it. It leaves a big impact on our daily lives, offering both positive and negative effects. On the positive side, AI-driven personalization and AR virtual try-ons have transformed the way we shop by providing tailored recommendations and realistic previews. This means fewer hours spent browsing and more confidence in our purchases, leading to a more efficient and enjoyable experience.&nbsp;Fast delivery services and eco-friendly options further enhance convenience, allowing us to receive products quickly while making sustainable choices. However, these trends also bring challenges. The constant influx of new features and rapidly changing trends can create decision fatigue and overspending.&nbsp;Additionally, concerns about data privacy and the security of our personal information continue to be significant issues.&nbsp;&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs</h2>1. What is the future of online shopping?The future of online shopping is defined by AI-driven personalization, immersive augmented and virtual reality experiences, and smart logistics that redefine customer convenience. Consumers will enjoy hyper-personalized recommendations and interactive digital storefronts that closely replicate physical retail. As generative engine optimization techniques further enhance content delivery, online shopping platforms will seamlessly integrate real-time data to create dynamic, engaging experiences that cater precisely to individual needs.2. What are the latest trends in e-commerce?E-commerce trends today are fueled by the rapid convergence of AI, AR/VR, and social commerce. Additionally, sustainable shopping practices and eco-friendly product offerings are gaining traction as retailers meet the growing demand for ethical and sustainable consumer experiences.3. What are the trends for e-commerce in 2025?Online shopping is on the rise because it offers unmatched convenience, personalization, and speed. Advanced AI tailors recommendations in real-time, while immersive tech like AR delivers interactive experiences that bridge digital and physical retail, making shopping efficient and engaging. &nbsp; &nbsp;

Top 5 Online Shopping Trends That Will Dominate Your Doorstep Experience in 2025

Gemini is Powering Next-Gen AI.jpg

 Discover how Google's Gen AI is reshaping experiences with Gemini. Explore real-world applications, Glance integration, and its role in AI innovation.


Gen AI by Google: How Gemini is Powering Next-Gen AI Experiences

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Sustainable shopping is more than an e-commerce trend—it’s a movement. Discover how to build an eco-friendly wardrobe, shop smarter, and support ethical brands while staying stylish.



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 </ol></div>Shopping isn’t just a routine—it’s a lifestyle, and increasingly, it’s about making choices that reflect who we are and what we care about. Today’s <a href="https://glance.com/us/blogs/glanceai/ai-shopping/ai-in-e-commerce-a-winning-combination-for-smarter-faster-and-better-shopping">e-commerce trend</a> of sustainable shopping isn’t just an option; it’s a movement that’s reshaping the way we build our wardrobes.&nbsp;If you choose to do the same, you will be amazed to know that more and more people are choosing eco-friendly options. In fact, recent data shows that a significant portion of online shoppers are gravitating toward sustainable brands.&nbsp;<a href="https://ashtonmanufacturing.com.au/66-of-consumers-willing-to-pay-more-for-sustainable-goods-nielsen-report-reveals/#:~:text=reveals%20%7C%20Ashton%20Manufacturing-,66%25%20of%20consumers%20willing%20to%20pay%20more,sustainable%20goods%2C%20Nielsen%20report%20reveals&amp;text=Sales%20of%20consumer%20goods%20from,without%20grew%20less%20than%201%25." target="_blank" rel="noopener noreferrer">Surveys</a> indicate that up to 66% of younger consumers are willing to pay extra for eco-friendly products, and products marketed as sustainable now hold an 18.5% market share.&nbsp;Thinking, why sustainable shopping matters or how you can shop eco-friendly, all while keeping your style fresh and on point?In this blog, we will talk about everything. Let’s get started!<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">What Does Sustainable Shopping Mean?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/18130_26a38e7cc8.jpg" alt="ecommerce -upgrade your wardrobe"></figure>Did you know, by 2030, the sustainable fashion industry is expected to hit $15 billion? (<a href="https://theroundup.org/sustainable-fashion-statistics/" target="_blank" rel="noopener noreferrer">Source</a>)Sustainable shopping means making mindful choices that reduce environmental impact and promote ethical production practices. This is one of the most renowned&nbsp;e-commerce trends that is not just about purchasing—it’s about investing in products that are made to last, use eco-friendly materials, and support fair labor practices. This approach minimizes waste, lowers your carbon footprint, and fosters a more responsible way of consuming fashion and everyday goods.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Does Sustainable Shopping Matter?</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/image1_b936fc259a.png" alt="why does sustainable fashion matter"></figure>Source:&nbsp;<a href="https://www.mdpi.com/1911-8074/15/4/176" target="_blank" rel="noopener noreferrer">https://www.mdpi.com/1911-8074/15/4/176</a>When you choose to shop sustainably, you’re making a choice that goes far beyond just updating your wardrobe or following any&nbsp;e-commerce trend. It’s about supporting practices that protect our environment and ensure a better future for everyone. Here’s why sustainable shopping is so important:Environmental Impact: By opting for eco-friendly products and brands, you reduce waste and help lower your carbon footprint. Every sustainable purchase is a step toward preserving natural resources. Ethical Manufacturing: Sustainable brands often follow fair-trade practices and ethical manufacturing processes. This means your money goes toward products that are made with care for both people and the planet. Quality and Longevity: When you invest in quality pieces that last, you’re reducing the need for constant replacements. High-quality, sustainably made products often come with the added benefit of better durability. Economic Benefits: Sustainable shopping supports small and local businesses that prioritize ethical practices, fostering community growth and responsible consumption. Informed Choices: Today’s digital tools make it easier than ever to research products. You can quickly check if a brand is eco-friendly, learn about its production practices, and even read customer reviews to ensure you’re making a responsible choice.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How to Shop Eco-Friendly: A Practical Guide</h2><figure class="image image_resized" style="width:93.61%;"><img src="https://glance-web.glance-cdn.com/12178792_4936196_38089ef492.jpg" alt="how to shop eco friendly "></figure>If you’re ready to embrace sustainable shopping, here’s a step-by-step guide to help you make smarter, more eco-friendly choices:<ol><li>Support Eco-Friendly Brands: Look for brands that actively practice the&nbsp;e-commerce trend&nbsp;of sustainability. For instance, H&amp;M’s Conscious Collection is designed with eco-friendly materials and implements recycling programs by collecting used packaging or bottles. Your purchase should reflect your values.</li><li>Shop Mindfully: Before making a purchase, take a moment to assess if you really need the item. Use technology to research product reviews and sustainability practices. This helps you avoid impulse buys that add unnecessary clutter to your wardrobe.</li><li>Follow the 30-Wear Rule: Ask yourself if you can wear the new piece at least 30 times before it goes out of style or wears out. This simple rule encourages you to invest in items that have long-term value and reduce waste.</li><li>Check with the 5-Outfit Rule: Before buying, consider whether the item can be styled in at least five different ways. Some platforms, like Glance, offer virtual try-on features that let you experiment with various combinations. This ensures your purchase is versatile and a true wardrobe staple.</li><li>Prioritize Quality Over Quantity: Instead of filling your closet with fast-fashion items, focus on purchasing well-made products that last. High-quality items often come with a higher initial cost but save you money in the long run by reducing replacements.</li><li>Opt for Secondhand and Thrift: Explore online marketplaces like Poshmark and thredUP or local thrift stores where you can find unique, pre-loved items. Buying secondhand not only reduces demand for new production but also gives you access to one-of-a-kind pieces with history and character.</li><li>Read Eco-Certifications: Familiarize yourself with labels and certifications like Fair Trade, Organic, or Bluesign. These certifications provide insight into the ethical and environmental standards a product meets, helping you make informed decisions.</li><li>Do Your Homework: Leverage online tools to check the environmental impact of products. Read brand transparency reports and sustainability blogs to get a clearer picture of where your money is going.</li><li>Plan Your Purchases: Instead of random buys, create a curated list of items you truly need. This strategy minimizes waste and prevents you from buying duplicate or unnecessary items.</li><li>Recycle and Upcycle: Whenever possible, choose brands that offer recycling programs or buy second hand items that you can refurbish. Even after a product’s lifecycle, consider how you might repurpose or recycle it responsibly.</li><li>Stay Updated on Trends: Follow eco-friendly shopping blogs,&nbsp;e-commerce trends related to sustainability,&nbsp; influencers, and news outlets. The more informed you are, the better choices you can make. Knowledge is power when it comes to sustainability.</li></ol><div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Should You Shop Eco-Friendly?</h2><figure class="image image_resized" style="width:93.92%;"><img src="https://glance-web.glance-cdn.com/23751_6fde322cc4.jpg" alt="why shop eco friendly"></figure> &nbsp;You might wonder why eco-friendly shopping is so essential. The simple answer is that shopping sustainably is about taking responsibility for the land we live on. It’s not just an&nbsp;e-commerce trend; it’s a conscious decision that impacts the environment, supports ethical practices, and contributes to a healthier future. When you shop eco-friendly:You Reduce Waste: Sustainable choices help cut down on excess production and reduce the overall waste that ends up in landfills. You Support Ethical Practices: By choosing brands that prioritize fair labor practices and eco-friendly production, you’re ensuring that your money supports positive change. You Make a Statement: Your shopping habits reflect your values. Eco-friendly purchases show that you care about the planet and are committed to making responsible choices. You Inspire Others: Every sustainable purchase is a step toward a collective change. When you shop responsibly, you’re encouraging friends, family, and even brands to adopt more eco-friendly practices. You Enjoy a Healthier Environment: Sustainable shopping practices contribute to a cleaner, greener planet, ensuring that our natural resources are preserved for future generations. This means a better quality of life and a world that’s more resilient against environmental challenges.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Wrap up</h2>Sustainable shopping transforms your e-commerce experience into a mindful, intentional journey that aligns with your values and supports a healthier planet. With over 2.14 billion online shoppers globally and significant growth in eco-friendly product sales, now is the time to embrace a shopping model that’s efficient, ethical, and stylish.The ultimate truth is that going eco-friendly is not an&nbsp;e-commerce trend —it’s a responsibility we all share to create a sustainable future for all of us.&nbsp;Happy eco-friendly shopping!<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs</h2><ol><li>Is sustainable fashion a trend? Sustainable fashion is more than a trend—it’s a growing movement. People are now choosing nature-friendly goods over fashion.&nbsp;&nbsp;</li><li>When did sustainability become a trend? Sustainability started gaining attention in the 1970s when environmental issues began to hit the headlines. Events like the 1972 United Nations Conference on the Human Environment sparked awareness about protecting our planet.&nbsp;</li><li>Why is sustainability the future?&nbsp; Sustainability is the future because it helps protect our planet and ensures long-term well-being. Choosing sustainable products means less waste, a healthier environment, and a more responsible way of living.&nbsp;&nbsp;</li></ol>

E-commerce Trends: The Sustainable Way to Upgrade Your Wardrobe

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Generative AI streamlines workflows, boosts creativity, and simplifies tasks. Learn how it works and how it impacts daily life.

 

Generative AI, transforming creativity, writing, designing, and even coding. But what it is, how it works, which is the best gen AI tool? Read to know.  

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 </style></div>Have you ever wondered, “What is Gen AI in simple terms?” or “What exactly is Generative AI and how does it work?” If so, you're in the right place. In this blog, we will discuss everything about Generative artificial intelligence —a technology that's not only fascinating but also reshaping the way we create and interact with digital content. Whether you're new to AI or just curious about its latest evolution, this guide will help you understand this&nbsp;efficiently.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">What Does Generative AI Mean?</h2>Generative AI or Gen AI is a branch of artificial intelligence that focuses on creating new content by learning patterns from existing data. Unlike traditional AI systems that typically classify or analyze data, this AI goes a step further: it generates entirely new outputs. This content can be anything from text, images, music, or even code. In simple terms, It is like a digital artist or writer that uses algorithms to produce content.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">How Does Generative AI Work?</h2>At its core, Gen AI uses complex neural networks, specifically models like Generative Adversarial Networks (GANs) or transformer-based models, to understand and recreate patterns. Here’s a simplified breakdown of the process:Data Collection: The AI is trained on a vast dataset—this could be anything from millions of images to large collections of text. Learning Patterns: Using deep learning algorithms, the AI identifies patterns, styles, and structures within the data. Generating Output: Once trained, the model can generate new content by mimicking the learned patterns. For example, given a prompt, it can write a story or create an image that follows the style of the training data.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2>Difference Between Traditional AI and Generative AI</h2><figure class="table"><table><tbody><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Aspect</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Traditional AI</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Generative AI</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Primary Function</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Data analysis, classification, and prediction</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Content creation and generation</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Output</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Labels, forecasts, or decisions</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">New text, im&nbsp;ages, music, or other media</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Training Approach</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Supervised learning using labeled data</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Often uses unsupervised or self-supervised learning</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Examples</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Spam filters, recommendation systems</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">GPT models for text, GANs for images</td></tr><tr><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">User Interaction</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Typically provides decisions or insights</td><td style="border:0.5pt solid #000000;padding:5pt;vertical-align:top;">Engages users with creative, original outputs</td></tr></tbody></table></figure><div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">What Can Generative AI Do?</h2>So, what can this Generative AI do? Gen AI has opened up a world of possibilities. Some of the examples of it:Content Creation: It can write articles, generate poetry, and even create news reports, offering a powerful tool for writers and marketers. Art and Design: From producing digital paintings to designing fashion items, this AI is transforming creative industries. Music Composition: AI can now compose original music, helping artists find new inspirations or creating soundtracks for videos. Code Generation: Developers can use AI to generate code snippets, automate debugging, and even build entire applications. Chatbots and Virtual Assistants: Advanced conversational agents are now more natural and engaging, thanks to generative models that produce human-like text.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2>How to Use Generative AI?</h2>To use generative AI, explore the different tools available like the ChatGPT, Gemini, GitHub Copilot, and others to choose the one that best fits your needs. Consider what you want to achieve—whether it's creating content, generating code, or summarizing documents—and select the tool that aligns with your goals. To leverage the full potential of Gen AI, learn to play around with input prompts and keep adjusting.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Impact of Generative AI on Our Daily Lives&nbsp;</h2>Generative AI is making our everyday lives easier and more efficient. Here’s how:Better Banking Services: AI helps banks process transactions faster, approve loans more quickly, and detect fraud, meaning, now managing your money is smoother and more secure. Smarter Shopping: Online shopping is now personalized—think of Glance AI styling and custom recommendations that help you find exactly what you need without endless scrolling. Personalized Information: The news and content you see online are tailored to your interests, as your AI powered news platform understands what matters to you, making it easier to get information that matters to you. Improved Healthcare: From quicker diagnoses to personalized treatment plans, AI is making healthcare more responsive and effective. Enhanced Education: Adaptive learning tools adjust to your pace, helping you grasp complex topics with interactive, personalized content. Efficient Customer Service: Chatbots and virtual assistants provide quick, helpful responses, reducing the wait time for support. Streamlined Workflows: AI automates routine tasks at work, giving you more time to focus on creative and strategic projects.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">The Future of Generative AI</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/image1_f8ec81a13d.png" alt="the future of generative ai "></figure>So, what’s next for Generative AI? The Gen AI market is expected to be worth more than $200 billion by 2030. The future looks incredibly promising especially with the continuous advancements in Gen AI, paving&nbsp;the way for even more sophisticated and versatile applications. In Gen AI, we can expect:Greater Integration: This AI will become more deeply integrated into daily tools, from personalized virtual assistants to advanced design software. Ethical Considerations: As AI’s creative capabilities expand, ethical frameworks will be crucial to manage potential misuse and ensure responsible development. Broader Applications: Beyond text and images, generative models will likely innovate in fields such as interactive gaming, immersive education, and even emotional analysis.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2>FAQs Related to Generative AI</h2>1.What is Gen in AI?Generative AI, or Gen AI, is a branch of artificial intelligence focused on creating new content such as text, images, music, or code by learning from extensive datasets.&nbsp;2. What is GenAI vs ChatGPT?Gen AI is the broader field of generative artificial intelligence that creates diverse types of content. ChatGPT, however, is a specific application built on generative models designed for text-based conversations.3. Is ChatGPT a generative AI?Yes, ChatGPT is a generative AI. It leverages advanced deep learning models to produce human-like text from input prompts.4. Is Alexa a generative AI?Alexa is not classified as a generative AI. However, Alexa now incorporates the power of gen AI to enhance its capabilities, offering more natural and context-aware responses. &nbsp;

What is Generative AI? Your Easy-to-Understand Guide

What is Generative AI? All You Need to Know

The Next Big Thing: How AI is Shaping Fashion Trends

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Discover how AI is transforming fashion with personalized shopping, virtual try-ons, smart inventory, and real-time trend forecasting powered by Glance.



Explore the rise of AI shopping assistants in eCommerce. Learn how they work, why brands like Calvin Klein & Tommy Hilfiger use them, and what it means for the future of retail.


AI Shopping Assistant: Revolutionizing Retail in the Digital Age

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AI understands how you think—powering precise shopping picks. This blog unpacks the psychology behind this- one of the key benefits of AI in eCommerce.



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 </ol></div>Human behavior is not as rational as we’d like to believe—it’s driven by emotion, bias, and context. Right?&nbsp;AI encapsulates this essence in ecommerce and leverages deep psychological triggers to influence purchasing decisions. As you scroll through your favorite online shopping platform, every recommendation you see is the culmination of advanced algorithms and insights into human behavior.&nbsp;In this blog, we will understand the psychology behind these AI-driven suggestions -considered among the top&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-shopping/ai-in-e-commerce-a-winning-combination-for-smarter-faster-and-better-shopping">benefits of AI in ecommerce</a>, explore how emotional triggers, cognitive biases, and personalized interactions combine to shape what you buy.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Psychology Behind AI Shopping Recommendations</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/86c9992b_f530_4548_ab4e_a318839a905d_1d7920a9b6.jpg"></figure><h3 style="text-align:justify;">The Role of Emotion: FOMO, Excitement, and Guilt</h3>At the heart of many AI shopping recommendations are emotional triggers.&nbsp;<a href="https://smallbiztrends.com/emotional-influence-ai-shopping-assistants/">Data from Chadix</a> indicates that up to 70% of U.S. consumers have experienced strong emotional influences from AI recommendations. Emotions such as excitement, fear of missing out (FOMO), and guilt play crucial roles in nudging consumers toward a purchase decision. For example, an alert that a popular product is nearly sold out can spark urgency, making you more likely to buy—even if you were previously undecided. This interplay between AI and your emotions transforms routine browsing into an emotionally engaging experience.<h3 style="text-align:justify;">Cognitive Biases and Perception</h3>Beyond emotion, cognitive biases significantly determine how we process online recommendations. Humans naturally seek confirmation of their choices, a phenomenon known as the confirmation bias, which AI leverages by showing products that align with your past behavior. Moreover, the availability heuristic makes recent or frequently viewed items seem more important. When AI systems display products based on your click history, they reinforce the notion that these items are your best match, subtly steering your decision-making process.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Hyper-Personalization with AI Defining&nbsp; Why You Buy What You Buy</h2><h3 style="text-align:justify;">Data-Driven Personalization and Its Psychological Impact</h3>Hyper-personalization is a game-changer in the online shopping experience. Using vast amounts of data, AI and machine learning in ecommerce can predict your needs by analyzing past purchases, search habits, and even current social trends.&nbsp;<a href="https://blog.hubspot.com/marketing/ai-predictions" target="_blank" rel="noopener noreferrer">As per report</a>, 78% of retailers noted a strong impact from personalization on customer relationships. This data-driven insight helps deliver recommendations that feel like they were chosen just for you—an approach that not only enhances convenience but also builds a personal connection between the brand and the consumer.<h3 style="text-align:justify;">How Hyper-Personalization Triggers Trust and Loyalty</h3>When AI systems offer recommendations that resonate with your personal style and needs, it taps into the psychological need for belonging and individual recognition. A virtual assistant might suggest an outfit for an upcoming hiking trip based on your recent search patterns, triggering an emotional response that fosters trust. This level of personalization not only boosts immediate engagement but cultivates long-term loyalty by making you feel seen and understood—a crucial element in today’s competitive retail landscape.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Conversational AI in Ecommerce: The Human Touch to Shopping Pushing Your Buying Behavior</h2><figure class="image"><img src="https://glance-web.glance-cdn.com/hands_middle_eastern_businessman_using_laptop_with_ai_e82b29a663.jpg" alt="ai ecommerce "></figure><h3 style="text-align:justify;">The Blend of Technology and Human-Like Interaction</h3>Conversational AI in ecommerce transforms interactions from impersonal data queries into a dialogue that feels remarkably human. By leveraging natural language processing, these systems mimic friendly, relatable conversation while guiding you through product discovery. Imagine chatting with a virtual assistant that remembers your style preferences and casually asks, “Looking for something chic for tonight?” Such interactions create a sense of personalized service that goes far beyond static recommendations.<h3 style="text-align:justify;">Relatability in the Digital Age</h3>By using conversational cues and adaptive language, conversational AI in ecommerce mirrors a real-life shopping assistant. This approach reduces the cognitive load of sifting through endless products and simplifies the decision-making process. As a result, you can quickly move from browsing to buying, confident that the suggestions are not only technically precise but also emotionally aligned with your tastes. This human-centric design is the cornerstone of modern ecommerce, bridging the gap between technology’s power and the nuances of everyday human interaction.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Generative AI: Crafting Hyper-Relevant Shopping Moments in Real-Time</h2>If traditional AI is the brain behind recommendations,&nbsp;Generative AI is fast becoming the soul. It doesn’t just analyze your behavior—it creates responses that feel more human, more natural, and more&nbsp;you. This evolution plays right into the psychology of how we shop online. Why? Because our decisions aren’t just about utility—they’re about identity, mood, and context. Gen AI taps into this by shaping shopping experiences that feel like conversations, not algorithms.Think about the last time a product “just felt right.” That wasn’t accidental. With Gen AI, platforms can create highly contextual suggestions based on your browsing habits, style preferences, and even time of day. You’re not just shown a jacket—you’re shown&nbsp;the jacket, with an AI-crafted suggestion that aligns with your weekend plans or recent Instagram saves.We at&nbsp; Glance also leverage the Gen AI, so&nbsp; you don’t need to&nbsp; hunt for products, As, we deliver curated looks and styling tips directly to the lock screen—right when you're most likely to engage. It’s not just about making shopping easier—it’s about making it feel more intuitive, timely, and emotionally resonant.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Impact of AI Shopping Recommendation: A Psychological Perspective</h2><h3 style="text-align:justify;">From Reactive to Predictive: Anticipating Consumer Needs</h3>The AI in ecommerce lies in its ability to predict your behavior. Instead of simply reacting to your clicks, emerging systems use advanced predictive models to anticipate needs. For instance, an AI suggests a new accessory right before you even recognize the gap in your wardrobe. By continually learning from your behavior, these technologies create a shopping experience that feels almost preemptive—where each recommendation feels tailored not just to your past actions but also to your upcoming lifestyle changes.<h3 style="text-align:justify;">Embracing an Empathetic, Data-Driven Future</h3>The evolution of AI shopping integrates the delicate balance between data analytics and emotional intelligence. The convergence of conversational AI with real-time personalization will empower the right products and experiences that resonate on a deeply personal level. This empathetic approach ensures that as technology becomes more sophisticated, it remains anchored in the understanding that at the end of every digital interaction is a human being—full of emotions, biases, and unique needs.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Conclusion</h2>The psychology behind AI shopping recommendations is a complex interplay of emotion, bias, and data-driven insights. By tapping into our deepest emotional triggers—be it FOMO, excitement, or even guilt—AI transforms the online shopping experience from a mundane task into a personalized journey. Hyper-personalization, powered by sophisticated machine learning and conversational AI, forges a connection between consumer desires and digital offerings while maintaining a delicate balance between ethical practice and economic growth. As AI continues to evolve, understanding its psychological underpinnings will be key to designing a future of commerce that is both intelligent and inherently human.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs</h2>Q1: How do AI algorithms use emotional triggers to influence buying decisions? AI algorithms leverage data on past purchasing behavior, social interactions, and contextual cues to identify emotional triggers like excitement, fear of missing out (FOMO), and guilt. By understanding these emotions, AI systems tailor recommendations that resonate on a personal level.&nbsp;Q2: What benefits of AI in ecommerce are most beneficial for you? The benefits of AI in ecommerce for you include hyper-personalization, efficient query resolution, and tailored product recommendations, leading to a streamlined online shopping experience.Q3: How is conversational AI reshaping the online shopping experience for consumers?Conversational AI is redefining online shopping by offering a personalized and interactive experience. It simulates human-like interactions, enabling you to engage in natural dialogues that guide you through product discoveries and tailored recommendations, making ecommerce more accessible and enjoyable.&nbsp;

Benefits of AI in eCommerce - The Psychology Behind Why You Buy What You Buy

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spring summer trends 

Stay ahead of fashion trends with the AI shopping tool. Enjoy real-time insights, smart style picks, and a personalized shopping experience for Summer 2025.

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 Why Summer 2025 Trends Deserve Your Attention?
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Top Trends of Summer 2025 with AI Predictions&nbsp; 
 
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 AI Shopping Tool: Your Digital Fashion Forecaster
 
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 Let AI Curate Your Wardrobe: Here’s How
 
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 So, What Does It All Mean for You?

 
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 FAQs: 
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 </ol></div>If you’re like most shopping enthusiasts, you know that summer is more than just a season—it's a vibe. And that vibe? It demands style, ease, and precision. But here’s the twist for 2025: you no longer have to scroll endlessly or second-guess what’s trending. That’s where the&nbsp;<a href="https://glance.com/us/blogs/glanceai/ai-trends/generative-ai-in-fashion-how-brands-are-growing-smarter">AI shopping tool</a> steps in.No more guesswork, no more impulse buys that sit untouched. This summer, it's all about informed, confident shopping with real-time insights driven by technology. Let’s break down how AI shopping tools are redefining your entire AI shopping experience, but before that let's know briefly what key trends are dominating Spring/Summer 2025.&nbsp;<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Why Summer 2025 Trends Deserve Your Attention?</h2>Each summer season brings a burst of color, texture, and experimentation—and&nbsp;Spring/Summer 2025 is no different. What makes this year unique, though, is how&nbsp;AI-powered fashion forecasting is leading the way. Forget guesswork. AI tools like Heuritech and others are decoding runway patterns and social media signals to give us precise insights.Let’s unpack what’s trending and how&nbsp;AI shopping tools help you shop smarter, better, and way ahead of the curve.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Top Trends of Summer 2025 with AI Predictions&nbsp;&nbsp;</h2>Trend 1: The Rise of Strapless Dresses &amp; Asymmetry<figure class="image image_resized" style="width:89.39%;"><img src="https://glance-web.glance-cdn.com/portrait_young_beautiful_smiling_girl_trendy_summer_light_pink_dress_sexy_carefree_woman_posing_positive_model_having_fun_1_737b119c29.jpg"></figure>Flowy fabrics, bold shoulders, and clean silhouettes.&nbsp;<a href="https://heuritech.com/fashion-trends-2025/" target="_blank" rel="noopener noreferrer">AI suggests</a> strapless dresses are seeing a&nbsp;+15% uptick, and asymmetrical tops a&nbsp;+6% growth. Pair these with lightweight sandals or sneakers—AI helps you visualize complete looks based on weather and occasion.Why It Matters: AI understands not just what’s trending globally but how those trends adapt to your local climate and lifestyle.Trend 2: Vanilla Yellow – The Color of the Season<figure class="image image_resized" style="width:86.26%;"><img src="https://glance-web.glance-cdn.com/pretty_red_head_woman_yellow_dress_posing_yellow_summer_mood_1106c0c612.jpg" alt="yellow dress"></figure>Bright yet wearable,&nbsp;vanilla yellow is predicted to rise by&nbsp;+11%. Whether it’s a sundress, a blouse, or accessories, the AI knows how to work this into your existing closet.Tip: AI shopping tools often use color-matching algorithms to suggest complementary tones, saving you time mixing and matching.Trend 3: Comfort-Driven Fashion – Elevated Athleisure<figure class="image image_resized" style="width:69.85%;"><img alt="comfort athleisure" src="https://glance-web.glance-cdn.com/attractive_young_woman_blue_dress_straw_hat_walking_tropical_spa_villa_hotel_vacation_summer_style_outfit_sexy_64e5b291af.jpg"></figure>From&nbsp;windbreakers to anoraks, comfort is queen this summer. AI detects rising interest in&nbsp;athleisure pieces that double as streetwear, especially for travel and weekend wear.Pro Insight: Based on your activity patterns,&nbsp;AI in online shopping can recommend breathable, wrinkle-resistant fabrics ideal for hot summer days.Trend 4: The Return of Plaid (Yes, in Spring!)<figure class="image image_resized" style="width:78.57%;"><img src="https://glance-web.glance-cdn.com/portrait_young_woman_sitting_outdoors_1_8e6813dcd5.jpg"></figure>Plaid isn’t just for autumn anymore. With designers like Ralph Lauren and Burberry reintroducing&nbsp;plaid for spring, AI tools help you integrate this trend subtly. Think plaid skirts, headbands, or light jackets.AI Shopping Experience Bonus: Try-on tools powered by AI let you visualize patterns before you click ‘buy’—reducing styling errors.Trend 5: Simplicity and Sustainability – The White Tank<figure class="image image_resized" style="width:45.69%;"><img src="https://glance-web.glance-cdn.com/fashion_portrait_confidence_with_indian_woman_stylish_clothes_model_isolated_white_studio_background_face_person_girl_with_streetwear_casual_outfit_with_beauty_trendy_58f7dff7a3.jpg"></figure>Minimalism is making a comeback with pieces like the&nbsp;little white tank. A 151% surge in searches shows that people are gravitating toward versatile, quality basics.AI’s Role: It scans material specs and user reviews to highlight tanks that are not just stylish, but durable and sustainable.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">AI Shopping Tool: Your Digital Fashion Forecaster</h2>Artificial intelligence is now your personal stylist. By using real-time data from social media, runway collections, and past trends, AI is helping identify what’s next.&nbsp;Key benefits of AI in retail:<ul><li>Enhanced Accuracy: Reduces guesswork, allowing for precision in trend prediction.</li><li>Time Savings: Slashes browsing time by directing you to what’s in vogue.</li><li>Reduced Returns: Suggests better-fitting and more relevant pieces.</li><li>Sustainable Choices: Promotes quality over quantity, minimizing fashion waste.</li></ul><div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">Let AI Curate Your Wardrobe: Here’s How</h2>You're busy. Between work, errands, and a packed social calendar, shopping should be smart—not stressful. The&nbsp;AI shopping experience does exactly that.<h3 style="text-align:justify;">How AI Helps Your Summer Shopping</h3><ol><li>Digital Footprint Analysis: AI tools continuously analyze your online behavior—what you click, save, and even how long you view an item. This meticulous data collection helps the tool understand your fashion preferences and purchase behavior. &nbsp;</li><li>Style Pattern Recognition: The system identifies recurring elements in your fashion choices such as preferred colors, silhouettes, and patterns. Over time, this information builds a comprehensive profile of your style, which the AI uses to predict future preferences. &nbsp;</li><li>Customized Recommendations: Instead of overwhelming you with thousands of options, the tool curates a shortlist of items that match both current trends and your personal taste. Whether it's puffball skirts, strapless dresses, or pastel co-ords, every suggestion is aligned with your style mantra. &nbsp;</li><li>Wardrobe Integration: The AI shopping tool can analyze your existing wardrobe if you upload images or data. It then suggests complementary items that fill gaps or enhance your current collection. This ensures that every new purchase integrates seamlessly with what you already own. &nbsp;</li><li>Preventing Overbuying: By understanding what already works for you, the AI minimizes redundant purchases. It helps you build a versatile, cohesive collection without unnecessary duplicates, fostering a sustainable shopping habit.</li></ol><h3 style="text-align:justify;">Now AI understanding your preference can suggest the Trending Picks :</h3><ul><li>Puffball skirts</li><li>Strapless dresses</li><li>Pastel co-ords</li><li>Crochet and mesh overlays</li></ul>All served to you based on your vibe, not what’s mass-pushed on everyone.&nbsp; Want to know how you can experience it? For real-time, trend-driven recommendations, you can consider using the Glance AI app. Equipped with AI styling and instant news updates, it’s your ultimate guide to staying ahead in the fashion game.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">So, What Does It All Mean for You?</h2>It means freedom. It means smarter shopping. It means you’re ahead, without being overwhelmed.You're no longer sifting through racks or tabs. Instead, your shopping assistant is digital, intelligent, and intuitive. Whether you’re planning vacation looks or summer brunch fits, the&nbsp;AI shopping tool becomes your secret style ally.You’ve spent enough seasons experimenting with hits and misses. With AI in your corner, Summer 2025 is going to be sharper, trendier, and way more personalized.So let the sun shine—you’ve got style sorted.<div class="raw-html-embed"><div>
 
 
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 </div></div><h2 style="text-align:justify;">FAQs:&nbsp;</h2><ol><li>How does AI predict fashion trends for Spring/Summer 2025? &nbsp;AI analyzes runway shows, social media, and shopping data to spot patterns in colors, styles, and fabrics. It then predicts upcoming trends like strapless dresses or pastel shades—helping you shop smarter, not harder.</li><li>What are the top Summer 2025 fashion trends? Strapless dresses, vanilla yellow hues, elevated athleisure, and lightweight plaid are trending. Minimalist pieces like white tanks are also making a comeback—all backed by AI insights.</li><li>What’s the benefit of using an AI shopping tool?</li></ol>&nbsp; &nbsp; It saves time, offers personalized outfit suggestions, predicts &nbsp; &nbsp; what suits you best, and cuts down returns. AI simplifies &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; shopping by aligning trends with your personal style.&nbsp;4. How does Glance AI help with fashion shopping? &nbsp; &nbsp; &nbsp;Glance AI delivers real-time summer trend alerts, &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;personalized recommendations, and AI-powered styling &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;tips—making it easier to shop, style, and stay ahead with &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;zero guesswork. &nbsp;

Spring/Summer 2025 Trends: You Won't Miss with the AI Shopping Tool

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