How to Create Personalized Shopping Experience for Yourself

Shopping today often feels overwhelming. Endless product listings, trend led recommendations, and styles that look good on screen but not on you. The problem is not a lack of options. It is a lack of relevance.

A personalized shopping experience changes that. It shifts shopping from searching to discovering, from guessing to knowing. Instead of scrolling through products that may or may not fit your style, you are shown outfits and items that reflect who you are, how you dress, and what you actually need.

How? Glance, an Intelligent Shopping Agent, helps you build your personalized shopping experiences. 

By understanding your preferences, visual style cues, and shopping behavior, Glance curates fashion suggestions that feel intentional rather than random. 

On the Glance, personalized outfits appear for you, products feel pre-selected, and decision making becomes simpler.

Glance helps you shop smarter, with less effort and more confidence.

The Role of AI in Personalized Shopping

Personalized shopping is the core of modern retail. With Glance AI, personalized shopping moves beyond simple product suggestions—it’s about an experience that adjusts based on your preferences, your behavior, and your unique style. By analyzing how you interact with products and the content you engage with, Glance equipped with the understanding of AI purchase intent ensures that each recommendation is tailored to your evolving needs.

According to Instapage, 70% of retailers that invested in personalizing the customer experience saw a return on investment (ROI) of at least 400%.

In the USA, the demand for AI-powered personalized shopping is skyrocketing. 

According to a McKinsey report, 71% of consumers expect companies to deliver personalized interactions, and 76% get frustrated when this does not happen.

According to a December 2023 survey by Bolt, over 70% of U.S. digital retailers said AI-driven personalization and generative AI will affect their business in 2024.  This growth highlights the increasing desire for AI shopping in USA that is more tailored, intuitive shopping experiences. 

Steps to Create Personalized Shopping for Yourself   

1. Create Your AI Twin: A New Way to Try Before You Buy

According to Shopify, 42% of retailers already use personalized marketing and advertising powered by generative AI. 

One of the standout capabilities of Glance is the creation of your AI Twin — a digital version of you that evolves with your preferences and behaviors. 

Unlike basic virtual try-ons or static avatars, Glance builds a dynamic, context-aware representation of you. This AI Twin doesn’t just show how clothes might look — it understands your style, predicts your choices, and curates fashion that fits your taste, body type, and occasions, all while ensuring high accuracy and personalization. It’s not just about seeing the outfit — it’s about intelligent styling powered by you.

Whether you’re experimenting with bold patterns or opting for classic looks, Glance’s AI twin lets you experience and ensures you get an accurate representation of how clothes will look on you. 

And it’s not just about clothes; it can extend to accessories, shoes, and more, allowing you to build complete outfits without stepping into a store.

This personalized shopping experience is powered by advanced AI, which means that the more you engage with Glance, the better your AI version gets at mimicking your true style.

2. Follow Trends; But Don’t Ignore Your Choices 

A study by Mailmodo says 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized experience.

While most retail platforms focus on what's trending, Glance  goes beyond that. It's not about showing you the latest fashion—it's about showing you what’s right for you. Whether you’re drawn to classic styles, minimalistic designs, or sustainable fashion, Glance adapts to your unique preferences.

For example, if you frequently engage with eco-friendly brands, Glance will highlight items from sustainable designers. If your style is more modern and minimalist, you’ll be presented with clean lines and neutral tones. With Glance, you don’t have to worry about being pushed toward popular trends that don’t align with your personality.

Personalized shopping is about making choices that reflect who you are—not just what’s in vogue. With Glance, you can feel confident in your decisions, knowing they’re based on your personal style, not an influencer’s latest post.

3. Adopt Changes with the Capability of AI 

The real power of Glance lies in its ability to learn and adapt. Every interaction; whether you’re swiping past an outfit, clicking on a product, or trying something on virtually; helps Glance improve its understanding of your preferences. 

The more you use it, the smarter it gets.

Glance doesn’t just remember what you’ve bought; it tracks your interactions, your likes, and dislikes, allowing it to predict what you’ll love next. 

It’s this constant learning and updating that sets Glance apart. Over time, the AI becomes a more accurate reflection of your evolving style, ensuring that your shopping experience is always fresh and relevant.

How to Experience Personalized Shopping?

Did you know? According to a Mood Media analysis, 77% of consumers prefer brands offering personalized, data-based experiences, and 75% prefer that retailers use personal data to improve their shopping experience. 

Personalized shopping with Glance is not a one time interaction. It is a continuous experience that adapts as your preferences, style, and needs evolve. Instead of searching across platforms, Glance meets you where you already are and turns everyday moments into discovery points.

On select Android smartphones, Glance delivers personalized shopping recommendations directly on the lock screen. Every time you check your phone, you see outfits and products curated around your style profile. No unlocking, no endless browsing. You can explore looks, discover new collections, and even shop in just a few swipes.

For a deeper and more controlled experience, the Glance app expands your journey further. You can fine tune preferences, use your AI avatar to try outfits virtually, and explore detailed product insights. The app gives you greater flexibility while keeping personalization at the core.

Glance also extends to Android TV, transforming shopping into a big screen experience. From your couch, you can browse curated collections and personalized recommendations, making discovery feel immersive, relaxed, and intuitive.

Wrap Up

In the world of retail, one-size-fits-all solutions are becoming a thing of the past. According to Salesforce data, in the 2024 holiday season, U.S. online sales rose 4% year-over-year (to $282 billion), with AI-based chatbot services used 42% more than the previous year.
Today’s consumers want more than just convenience—they want shopping experiences that feel personal, relevant, and in tune with their unique preferences. Glance AI is delivering just that.

FAQs 

1. What is a personalized shopping experience? 

A personalized shopping experience is when brands tailor products, recommendations, and content to an individual shopper based on their preferences, behavior, size, location, and past purchases. In the USA, this often includes AI driven product suggestions, virtual try ons, and curated collections that reduce search time and improve buying confidence.

2. Why do shoppers prefer a personalized shopping experience?

Nowadays, consumers value speed, relevance, and convenience. A personalized shopping experience removes friction by showing shoppers what actually fits their needs instead of generic catalogs. With busy lifestyles and high online shopping adoption, personalization helps Americans shop faster, make better decisions, and avoid returns.

3. How does AI enable a personalized shopping experience?

AI enables a personalized shopping experience by analyzing real time data such as browsing behavior, body measurements, style choices, and even seasonal preferences. It then delivers tailored outfit ideas, size recommendations, and visual previews. This approach is widely used in US fashion, beauty, and e commerce to improve accuracy and engagement.

4. Is a personalized shopping experience safe for consumers?

Yes, when implemented responsibly. Most US based platforms follow privacy regulations like CCPA and focus on secure data handling. A transparent personalized shopping experience gives users control over preferences while using data only to improve relevance, fit, and product discovery.

5. Does a personalized shopping experience really reduce returns?

Absolutely. In the USA, nearly 70 percent of fashion returns happen due to fit or expectation mismatch. A personalized shopping experience using AI sizing, virtual try-ons, and tailored recommendations helps shoppers know what to expect before buying, leading to fewer returns and higher satisfaction.